5harathFounding Growth Lead, Willow Voice

Justin Jackson's episode teaser for The Undefeated Underdogs podcast

22 Nov 2022 · 1 min

Watch on YouTube

1:03

Justin Jackson discusses making smarter bets by staying present while planning ahead. He highlights Richard Branson's approach of testing ideas before committing fully, and shares how Transistor's founders expected modest revenue and were ready to shut down quickly if needed.

Chapters

You know, I'm quite interested in helping people make better bets and helping people think in the present and the future,
right,
about how they can be mindful about what they commit themselves to. There's a quote from Richard Branson where he talks about how he figures out what to do next, and he talks about it like dipping his toe in the water and seeing how it feels. If it feels good, he goes in a bit deeper. If it feels not good, he gets out. Like, oh, you know, when we started Transistor, John and I were like, this might not work. This might not make any money. This might hit $1,000 in recurring revenue and then stop.
Right.
This could all be gone tomorrow. We say that all the time. So that's true. It's good to have low expectations. And then as things progress, it's like, Oh wow, this is better than what we thought. That's, that's great.