In this brief monologue, Bradley Hamner reflects on the lack of a cohesive business theme in 2023, noting that many new initiatives were launched in the latter half of that year. He then announces the 2024 theme: to concentrate on scaling and improving the initiatives that have already proven successful, rather than continually starting new projects.
What's the theme of the year for the business? If I look back and I didn't have a theme of the business in 2023 specifically, so this is something new. Um, but I really can tell you that I kind of did have a theme for the year and it was new. We started a lot of new initiatives in 2023 and specifically in the second half of the year. And those were all great things, but in 2024, I want it to be about us doing more of the things that work, and I want us to do the things that we do better.
