Episode 309: Above the Business (Clip 2)

7 Dec 2023 · 1 min
0:47

In this clip, the speaker explains what it means to "get above the business"—moving from being immersed in daily operations to adopting a high‑level, strategic perspective. He outlines the three layers (what is in, what is on, and what is above) and promises to walk listeners through a journey that helps them step out of the day‑to‑day grind, see the business from a broader viewpoint, and make logical, forward‑looking decisions. The ultimate goal is to enable entrepreneurs to "build a business by design" rather than by reaction.

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