Episode 309: Above the Business (Clip 2)
7 Dec 2023 · 1 min

0:47
In this clip, the speaker explains what it means to "get above the business"—moving from being immersed in daily operations to adopting a high‑level, strategic perspective. He outlines the three layers (what is in, what is on, and what is above) and promises to walk listeners through a journey that helps them step out of the day‑to‑day grind, see the business from a broader viewpoint, and make logical, forward‑looking decisions. The ultimate goal is to enable entrepreneurs to "build a business by design" rather than by reaction.










