Business Tip YOU Didn't Know!

21 May 2025 · 1 min

Watch on YouTube

0:57

Your brain treats watching someone on video the same as meeting them in person. So if prospects watch enough of your videos before you pitch a $10,000 program, they don't feel like they're paying a stranger. They already trust you.

Chapters

I read this article the other day and it said that the brain actually can't tell the difference between spending time with somebody in person versus watching a video of that person, right? And so if I watch 10 minutes of you, Allen, online through a YouTube video, the brain recognizes that as the same thing as being in person with you. That's interesting. Yeah, right? And so when we're talking about, hey, you're a stranger to me, Allen, but you're selling this offer that's $10,000, why the heck would I pay a stranger $10,000 $1,000, right? Right. That question is completely different if I've been watching your YouTube videos and my brain can't tell the difference that, hey, you're actually just this online figure that I've never met. You're actually somebody that it's like I'm spending time with. So that's why it's so important if you create enough content and people watch enough of your content, you're building that trust where it's like, okay, I know this guy knows what he's talking about.