Module 10 B: Muslim Branding - Halal eCommerce Brand Free Course for Success

So now we're going to go and create the brand and go through all the steps. At this stage here, what we do is we go to Luca.com and this is the platform that I use to create a brand. So gnome. I believe the best and easier way to write gnome is in awm. So it's going to ask me a couple questions and create the brand. I'm going to be able to pick the fonts, the logo, health and wellness, pick our industry, the kind of logos we like. So we said we want something, you know, simple fonts, something. This one is beautiful. I really like this kind of design matches with the result we got from competitors. So I would really would like to see some examples focusing on this one, this one, this one as well. So this is the three stars. We're going to go with purple company name. No need for slogan. Health, healing, relax. Okay, what else? Healing, relax, tranquility. These are the keywords. So what's LUCA is going to do? It's going to create the brand for us. Brand logo. And now we can go and pick the ones we like and start customizing here at this stage, it's going to ask me to sign up. I just prefer to continue as guests at this stage. Really like this one for now, it's a good base and it's going to load up to a thousand logos actually. So I'm just looking for that stop scrolling logo that kind of get my attention. Already have one in mind that I've seen in the first page. I like the purple and white here. This one is well, beautiful clean. So I'm just going to pause by the time I look at a couple other logos and pick one to start customizing the brand around. Okay, so what we did here is I made the slow edit. So I put it all caps the brand name in the symbols, I removed all the symbols and I picked moon because I believe that represents sleep better than anything. And I really like this one here. I don't like the fumble. I just want to work with this as a base. The colors, everything is on brand. So let's go and customize this one here. Okay, perfect. So just to walk you through, look, LUCA platform here gives you the different layouts. It creates everything for you. If you like Facebook profile pictures, any assets you're going to need to run your brand, you have them built for once. So now alhamdulillah that we created our branding on Luca. What I like to go to do is to go back to my notion and name the page that was previously Named Insomnia, where I have all data to rebrand that this is going to be our core processor to run the entire business and brand. So now I change the name, Add icon, add just so have that little touch add cover. I like to just play a little bit with that. You can go on and splash. Pictures of stars represent sleep. Beautiful. Inshallah. So now what I could do, like I told you, to put all the clinical research that we've done previously to put all the links here. Competitors. So the main competitors, I put their websites here and then I create a page also for branding. This is where we're going to put our logos that we just created. So just go and upload the files so they stay here. So we're going to start with the favicon. One thing also that we going to often need are the colors. So before you close luca, you need to actually copy paste these numbers here. These are the color fonts that we're going to need for any creative, any website, any asset we need to design. Since we're going to be needing these assets quite often, I like to put them as the first thing here. Okay, perfect. And also so I can. I have a visual representation. I like to actually take a screenshot of the palette and add it on my main file. Perfect. Okay, so I have all my assets here for the branding design. This is the minimal viable assets we need for branding. Now let's go back to our main headquarter branding page and framework and let's look at where we are. So we, we're here right now. We did all these three steps. Now we're going to move to Namecheap to buy the domain name, head to Gmail, head to Canva, then head to Shopify. So I'm not going to put my mic, so my mic is going to be turned off for this next step. Okay. So beauty about Luca is whenever you design your logo, you're going to have all these assets built for you. Social profiles, link covers like website headers, email signature, your branding, your brand book. Everything that you're going to need going to be built. So right now let's go and customize our branding. First thing I want to fix is the actually font. So I'm looking for some fonts that are bold. Nice. Okay. This one is nice as well. I'm trying to see if there is any Arabic touch we can get any fonts that have a little bit of slight Arabic touch that would be great. This one is clean as well. Okay, we're getting into something here closer Closer and closer. Not that. See a huge difference between these two fonts, by the way. Okay. It's in the corners. Okay. This one is thicker. Okay, I think we have something here. This one is even more thicker. I think it's too much. Yeah, that's the one. Now, second thing I want to fix is the symbol here too big. You want the symbol, see, to mix with the name. I'm going to look at the other symbols that it's okay. And here what I'm going to do is instead of abstract, I'm going to put moon just so I can have different designs, different variations. Only the ones with the stars is perfect so far. Not going to take that much time. Okay. Yeah, the three stars are the best so far. Yeah, that's the one we have right there. So we got actually a winner logo. How. How do you like it, guys? Like, it's clean, crisp. That's how the business card is going to look. You see that we remember it, four letters. Brands are the best. And that's why Nike are called Nike. Actually, four letters, easy to remember. Colors are crisp. It matches what our ideal client profile. And here we go, guys. We have our brand branding done. Fonts are done. So what I like to do here, it's either you can sign up and get all these assets. That means you're going to get all the brand essentials, the logo file, the social profile, the social cohort. There's like over a hundred assets you're going to get. And I think the pricing is $99 if I'm not wrong. But it's really worth it. You pay once and you get it done. You get also some, some templates for social stories and social posts. But. And then you have also the white and black version, Chromebook. This is how the business cards looks like. And even the favicon, any asset that we can need, we have them already here, as you can see, guys. So I would highly suggest if you can afford the 99 investment to get all the assets done for the purpose of this exercise. What are we going to do is. That's the second way. I just take the snipping tool. There we go. I have my logo here because you can't copy paste. Obviously they want to send you the package. So just take a screenshot of the logo. I like to create a file for my new brand. Going to download and I'm going to create a folder just to put everything new. So any assets we're going to need for our website are going to be here. So we have A logo in purple here. I'm going to need one also that has a white font. Super important. So we can create the PNG from it. And then what I do in this case, I go back to the logo section here and in the palette I just go and look for a palette that is monochrome here I pick grayscale. And here you go. I have this one here. It's not gray. This one is a little bit gray, but it's not white. You can see now that's the one I was looking for. But I want my logo color bound to be actually the purple one that we've selected. Either we go with gradient, but the one we selected. Let me just go back to the steps here. Okay, so now if I go back here, so I know this is the color, that's the color I need to come up with. I go back to kale in the palette, find the white background and change the color here to the purple one. Same thing I do with the symbol. And now I have my logo with a white background. Super important because if you're building the website on a font and a white font, you're going to need that version of the logo and you're going to need the other one for other purposes as well. For social media branding. Now I have a second version of my logo. Just going to save it on my new folder Gnome. This one is logo white, white version. Nonetheless, we have our two logo versions here. Now you can go and also take the favicon. We are perfect. Now we have our favicon. That's going to be the icon that's going to show on our social media and on our browsers as well. Again, this is the way if you want to bootstrap and you cannot afford to spend 99 to get all the assets. That's the only three thing we're going to need guys to to pursue with our project in shall. So now that we created our branding on Luca, what I'd like to go to do is to go back to my notion and name the page that was previously named Insomnia where I have all data to rebrand it. This is gonna be our core processor to run the entire business and brand. So now I change the name add icon just so have that little touch add cover. I like to just play a little bit with that. You can go on unsplash pictures of stars represent sleep beautiful. Insha'. Allah. So now what I can do, like I told you, to put all the clinical research that we've done previously to put all the links here. Competitors. So the main competitors, I put their websites here and then I create a page also for branding. This is where we're going to put our logos that we just created. So just go and upload the files so they stay here. So we're going to start with the favicon. One thing also that we gonna often need are the colors. So before you close Luca, you need to actually copy paste these numbers here. These are the color fonts that we're gonna need for any creative, any website, any asset we need to design. Since we're gonna be needing these assets quite often, I like to put them as the first thing here. Okay, perfect. And also so I can. I have a visual representation. I like to actually take a screenshot of the palette and add it on my main file. Perfect. Okay. So I have all my assets here for the branding design. This is the minimal viable assets we need for branding. Now let's go back to our main headquarter branding page on Framework and let's look at where we are. So we, we're here right now. We did all these three steps. Now we're going to move to Namecheap, going to buy the domain name, head to Gmail, head to Canva, then head to Shopify. So I'm not going to put my mic, so my mic is going to be turned off for these next steps.