Short spoken commentary by Anthony Onesto responding to an article that critiques Gen Z. Onesto cautions against blanket negative portrayals of Gen Z (drawing parallels to previous reactions to Millennials), urges readers to learn about Gen Z cultural norms and experiences, and promotes his book The New Employee: How to Find, Keep and Elevate Gen Z Talent as a research-based resource. He notes Gen Z will comprise roughly 40% of the workforce in the coming years and frames adherence to principles by Gen Z as not inherently problematic.
Chapters
Everyone. Anthony Ernesto here. Quick drop on Gen Z, especially in response to the article above. I've warned about this before. We really truly understand something or a new idea that comes into an existing construct. We attack it like a virus. It's a bad idea. It's bad, it's bad. It's bad. Warning. Let's not do this with this next generation. We saw it happen with Millennials. I do not want it to happen with Gen Z. Which is why I wrote my book the New Employee how to Find, Keep and Elevate Gen Z Talent. I write in there. I give you research on Gen Z through the lens of Gen Z, through their voices, through our research and we give advice to companies and I think the one major piece of advice is to really frankly read the book, learn about this generation, learn about the cultural norms and the customs and the experience that they had before we start putting out articles like this. Because I will tell you that there is non negotiables with this generation where I think previously, especially with me, specifically in my generation, we did compromise on a couple of things so that could be perceived as being difficult to work with. But frankly that's not a bad thing that this generation is keeping to their principles and their norms. So grab my book the New Employee how to Find, Keep and Elevate Gen Z Talent before you start reading articles like this and truly learn about this next generation which is going to be and is in the workforce now, but is going to be 40% of your workforce in the next couple of years. Talk soon. Thanks.
