Two founders built a machine that applies a 200-year-old Japanese technique to kill fish instantly at commercial scale, replacing methods that leave them flopping for an hour. Journalist Ashlee Vance investigates how the free device could change sashimi production and whether the fishing industry will actually use it.
Think for a second, what would happen if fish could scream? That is the question that sent these 2 founders on a quest to find the most humane way of processing fish.
Most of the fish are flopping around on the deck of the boat. It can take up to an hour for them to lose consciousness, and it becomes a cesspool. This is the only form of humane harvest at scale that exists.
This machine right here is given to fishermen for free. It automates a 200-year-old Japanese technique of killing fish humanely. Of course, we had to investigate, so we sent our surly Ashlee Vance to figure out how the world's best sashimi is made. The full story is up now. Check out the link below.
