Boutique Hub Testimonials | Retail Bootcamp Experience | Fashion Crossroads

Kylie Anne Stevenson Braxton used Ashley Alderson's Retail Bootcamp to move her family store Fashion Crotchos online. She says it's affordable, brought more foot traffic to the physical location, and helped with advertising across channels.
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Hi, this is Kylie Anne Stevenson Braxton. I am with Fashion Crotchos in Casper, Wyoming. We are a second generation brick and mortar of 44 years, mom and daughter team. And I knew when I came to the store that we were going to have to transition at least part of our store into an online marketplace just to stay relevant with our customers so that we're here in another 44 years. And I began looking into how to do that. Contacted several companies and they wanted thousands of dollars to create websites and link it with our inventory system. And that just wasn't. I was scared to make that big of an investment on something that was just a test. And so I was delighted when I discovered Ashley's group and learned that she was doing that kind of training with store owners. Both brick and mortar store owners transitioning into online like I was and store owners who had just recently or had been running an online store for some. So I signed up for Bootcamp. The first time I heard about it. I waited quite a while to get on. And I'm really glad she's doing the digital program now so that the wait won't be so long. But it was just a really great experience for me. That kind of training that she offered in boot camp was not available anywhere else. And I just soaked it all in and I learned so much and I feel like now I I have a solid foundation that I can build an online component to our brick and mortar store. So it will be a successful component to our brick and mortar. And we did see a huge increase in our in store traffic just from opening the online store. And so I'm seeing the cross benefits of it not just from the standpoint of offering an online option for our customers, but in the advertising of our store. So would highly recommend it to brick and mortar stores as well to online store owners.










