Small Business Marketing Bundle Overview

I am so excited to share with you our brand new Small Business Marketing Bundle. And yes, while it is printed right here, it is actually a digital download which means when you purchase it you will get access right then and there. I am so excited to give you an overview today and walk you through it showing you the ins and outs of what's included and how it will be the ultimate marketing resource for your business going forward. So let's dive in. On the very first page you will see our really nice table of contents. So here we have listed out everything that's included and what page it is on so you can grab a sticky note and include it in there and refer to the pages that you want to see when you need to see them. So we have laid that out really nice for you there. The next thing included is our overview page which gives you a nice overview and explains everything that is inside. We go over everything inside and gives you a nice little detailed description of why we created this bundle and what you your business will gain from it as well. Then we get into the products of what makes this marketing bundle so great. So our first area is collection ideas and inside we have broken it down by month and it is, it is included everything that you need to know about building collections in your small business. Building collections is one of the number one ways to get your customers to purchase more than one product during checkout. So here we've given you all the tools and the resources to build collections with your inventory each and every month. So for example, here in January we have one that is Cold Weather Essentials and we go into detail of how to tell you what to do there. So Cold Weather Essentials bundle would be beanies, gloves, scarves, etc. Any type of cold weather gear that your customer would need. You're going to bundle that all into one collection and present it to them in that fashion. So we've broken it down here and giving you multiple collection ideas and definitions of what to include in them for each month of the year. So you can see we have January, February, then we go through the rest of the year. We go through October and September and the rest of the year is there. So it is all broken down in that format all around the collection ideas that you need. The next section in our bundle is our hashtag guide. This is probably one of our most asked questions that we get at the Boutique hub all the time. How do I know what hashtags to use and how do I utilize hashtags into our daily marketing routine? So what we've done here is as we have curated a list and we've given you some tips here too. We're not just throwing the content at you, we are actually telling you what to do with the content that we are presenting in this bundle. So here we have three keys to using hashtags and you have that breakdown here and includes how many you should be using and where to use them. So we have this little section that says highlight your favorites as well. We like to give you these little notes so to make sure that you know that you can highlight this whether it's on your iPad or on your phone or or if you get a printed version like this on your own as well. So the first section of our hashtag guide is our top 100 hashtags for boutiques. So this was curated from our team and these are the top 100 hashtags that boutiques are using on social platforms. So we have them started listing here and then it goes into detail here. What we recommend you do is go through and highlight the ones that apply and are applicable to your business and use them when you are creating the content. The next section of our hashtag guide is our daily themed hashtags. So these are ones that you can actually build content around. Not only content for your Facebook group or your Instagram feed, but also your live sales. If you wanted to curate a live sale based around one of these hashtags, this is an awesome way to do it. So we've given all of it here to you. So so for Tuesday for example, we have Trend Tuesday Tuesday Talk Tea Tuesday and the list goes on. And we've broken that down by each day of the week for you to be able to reference from and pick from and curate the content that you would like to create around that we also have done Saturday and Sunday and here on the last page you will also see a just for fun tip which lets you know that Saturday and Sunday could easily be swapped as well as Tuesday and Thursday. So for example, we have Shop Small Saturday, but you could easily switch that to Shop Small Sunday. So those days of the week you can easily switch around and you can curate content. You can combine content to make unique ideas for your customers and brand as well. The next section of our small business marketing bundle is our monthly event Ideas. When it comes to standing out as a small business, this is the number one way to do it. This is what sets you apart from the Amazons and Walmarts and targets. They are not hosting events for their customer base on a routine basis. They do sales but they don't host events. This is where you should really whether you're a brick and mortar or online where should really focus. If you really want to build a community with your customers, this is the way to do it. So in our monthly event ideas we break it down and we give you events for each month and we also have a new section that is called year round. And so these are events that you can hold anytime during the year. If you're maybe really struggling and you don't want to do something themed around the month at hand, you can pull from one of these year round that you can do anytime. So this is a great resource to use. So we have multiple year round event ideas and each of these can be curated to be for either brick and mortar or online or mobile as well. We really give you the event title and and then how it works and the strategy behind it and how to curate the event for your customers. But then you can add to it, you can take away the power is really in your hands for how what you want to do with these events and the options are really limitless with what you can do and create here off of these ideas. So again we've broken down multiple events for every month and given you all of those resources there. There are over 80 plus events in this guide and it is one of our biggest sections and we are very proud of it. And we also have highlighted all the major holidays are also listed in here too. So you can see here for October for Halloween. It has one full page of all of these different event ideas that you can host just around Halloween. We've done that for each major holiday as well. The next section in our small business marketing bundle that is brand new is our incentive and deal ideas. We hear the struggles all the time that you guys just don't know like what incentive to run. You just can't rack your brain on how you can creatively run a sale without just being a percentage off or anything like that. So we've compiled the ultimate list for you to refer to and go back over when you were ready to run or host a sale or any type of incentive or deal event. So we've created a list here of everything that you will need to know for from a percentage off. Something very simple that you guys mostly refer to from time to time to more creative deal identity like mystery bags, ladder sales, color coded sales, free shipping over x dollar amount. We give you all of that here so you can refer to if you want to do a deal or a sale, you can pick one of these. That way you are offering fresh content to your customers all the time instead of just running the same discounted sale time after time. So this is a way or list for you to refer to to keep it fresh. And then also included in this is an interactive deal ideas. So we are all about getting hands on with our customers and how you can do things interactive with your audience. So here we have Balloon pop, spin the wheel, Mystery box, fill the bag, punch board, the list goes on. We give you all the details here of how it works and it is clearly defined so you will not have any questions on how to actually make it work for your business. And like I said, these could easily be turned into ideas for online boutiques as well. And the opportunities there are endless. The next section that we have in the Marketing bundle is our Group and Live Sale Game Ideas. It's all about having fun. If you really would like to increase your viewership on your live sales that you are hosting each week and making them more interactive, entertaining for your customers to watch, this is the way to do it. So we have compiled the ultimate list of game and Facebook Live game ideas here for you that you will be able to refer to. Of course we break it down in detail explaining exactly how it works and how to make it work for your business and we have listed that on multiple pages. Here we have three full pages of game ideas with all the details. So we have everything from Simon says to Got jokes to duckduckgoose to riddles to to pick a number Mystery Deal. It's all there and it's all explained with how to make it work for your business. This is such an awesome resource to have to really keep your live sales fresh and current and to increase your viewership. The next part of our Small Business Marketing Bundle is our monthly daily Content Ideas. So what we've done here is we have curated content ideas for 30 content ideas for you to post for each month and they are highly curated and very specific and included in this daily content ideas are TikTok and real ideas too. So you can see here for January we gave you that little highlight thing where you can go in and mark which ones that you will commit to. If you're just really struggling with knowing what to post on Facebook or Instagram and you just really just don't have any ideas outside of posting your products that you're selling, this is a great resource that you can refer to that you will be able to pick from and curate content around. So for example, here For January, we have a TikTok a reel and it says pack an order. So you're going to feel that you're going to pack that order and you're going to post that content today in January for an order that you received that month. So we have all of those. Each month is unique and there are unique daily content ideas on there for you to refer to. So we've done that for every month of the year. You can see here February, then we have March and you can go through and just highlight the ones that you want to use from Mix and Mingle. You can combine two of them. There is no right or wrong way to use this bundle. You can really create unique content and event ideas and anything that you want to do by just combining or taking a part of one and putting it with something else. You know, the sky is really limitless. We just give you the base foundation that you need to really grow and explore, save you time and take all the thinking out of the process. So again, we have 30 ideas even for February, which only has 28 or 29 days. Sometimes we give you 30 so you can do two on one day if you would like, or three, whatever you want to do. Those ideas are all here curated for you. The last part, Speaking of video. Actually, not the last part, but speaking of video, the TikTok and Reels content ideas is brand new to this bundle as well. And this was something that was highly requested because this is a new marketing strategy. And going forward we know video content is going to be king. So what we've done here is we've given you A list of TikTok and Instagram reel ideas. We go from how to discover what's trending and telling you how to capture that content and using that to giving you specific videos to film, how to film them and what should be included. We've done that and giving you so many ideas. If you're really racking your brain and you don't know what video content to film for your boutique, this is a great list for you to refer to. And like I said, you can take two of these, combine them, do it together. You can take one, take, pull it apart, maybe do a little less than what is also stated here. There is really no limit to what you can do. So this is Our list of TikTok and reel content ideas that will be just such an invaluable resource for you to pull from and refer to over the years. And last but not least is our monthly engagement questions. So if you are looking to engage your audience on your Facebook group or on your Instagram stories. Or you just need to use this as a caption to one of your new arrivals. This is the ultimate list to refer to. So we've broken it down here by month. Again we give you 30 questions that are related to January. So here we have like what is your New Year's resolution? You could easily use that as a caption on one of your Instagram posts to draw engagement versus just being buy, buy, buy, sell, sell, sell. So this is a unique way to engage your audience in that format. So again, we've broken it down month by month and given you 30 questions that you can use in your business to get engagement on any of your social platforms. So that is it. As you can see, this marketing bundle is jammed packed full of information for you to refer to year after year and it is the ultimate tool for your small business there if you are looking to save time and really capitalize on what you are actually doing with your business. And this is the best place to start and we can't recommend it enough. Along with our Marketing Bundle, you also will receive a 2022 holiday fun calendar which contains over 1,000 fun holidays and event ideas that you can implement into your marketing if you are a Boutique Hub member. I go over this every week on my Social Sunday segment in the Members only group or where I break down each of those fun holidays and give you even more marketing tools that you can market around those special yearly events as well. So I am so excited about this bundle and I hope you are too. It is definitely worth the investment into your business to purchase this.