What is The Boutique Hub? | Small Business Community

Ashley Alderson created The Boutique Hub, a membership community for boutique owners offering peer groups, wholesale discounts, training on profitability and social media, and an inventory exchange. Members get access to education on running a physical store and a consumer platform called Shop the Best Boutiques.
Questions this video answers
Ashley Alderson (founder of The Boutique Hub).
January 13, 2021.
Over 15 niche Facebook groups.
"Shop the Best boutiques" platform.
Hundreds of thousands of shoppers every single day (verbal claim).
Chapters
I'm Ashley Alderson and I'm the founder at the Boutique Hub. Shopping with a boutique is special. It's each owner's hand curated collection of what really speaks to them and what speaks to their own community. Whether it's an online boutique or an actual storefront in a downtown somewhere, the boutique owners just have a way of making each individual shopper feel understood and and important and like this entire collection was built just for them. Owning a boutique is challenging, especially today. Being a small business owner, it can feel like you're on your very own island and you need someone who understands what you're going through on a daily basis to answer your questions, to help get you the latest strategy that's going to help you make more money and keep your sanity in the process. And the Boutique hub does that. We take everything a boutique owner could possibly need and we put it together in one simple place to make their life easy again. Inside of the Boutique hub, you'll find a community that understands your needs on a daily basis. So whether you're an online boutique, you're a brick and mortar boutique, a mobile boutique, whatever your niche is, and also the size of your business, if you're a multimillion dollar store or a brand new store, we put you with a community of like minded people who understand what you're going through on a daily basis so your questions can be heard and your struggles can be met with some commonality. One of the things that makes a boutique really unique and special is their ability to curate products. So we've partnered with thousands of wholesalers who every single day you can discover and sh because of their special ability to sell into boutiques, plus discounts with lots of those brands because of the size and connection in our community. Also education's a huge piece of what we do, so bringing in outside experts, plus all the expertise on our team at the Hub where we bring in training on everything from making your business more profitable, social media strategy, Facebook ads, SEO, e commerce, brick and mortar training your team, just about everything you could think of to really grow your business and then discounts. We want to make sure that you aren't just by yourself trying to pay for everything in your business. But together, when we pool our resources, we can bring in some really great discounts from all kinds of companies you use on a daily basis. We also have a really cool platform called Shop the Best boutiques that's available to all hub members. And this is the place where consumers from around the world who love to shop boutiques can Come and follow stores just like they would on social media and see an immediate curated feed of the latest arrivals from your store all in one place. And hundreds of thousands of shoppers use this platform every single day. But more importantly, we're a voice for our industry. There's no other place like it that really listens to what the boutique owner struggles with on a regular basis and tries to impact change for the greater good of our entire industry. One of our biggest missions at the Boutique Hub is to operate every single day in community over competition, where a rising tide lifts all ships. So whether you're new or whether you're an expert boutique, there's always something you can share to help a fellow boutique owner and they can do the same for you. So inside of the Boutique Hub, we operate over 15 niche Facebook groups based on your level of store, whether that's based on income or the type of store that you are. Plus, we have an individual wholesale shopping group where wholesalers from around the world can show you their latest arrivals and you can shop them directly. And the very first ever inventory exchange for boutique owners. So if you have overstock in your store that you're trying to move, or if you want to pick up some onesies and twosies and try out a new product line, you can do that inside of the Boutique Hub's inventory exchange. So you can join the Boutique hub, whether you're a boutique owner, a wholesale brand, or a service provider at theboutiquehub. Com, join and you can join us either monthly if you want to get a taste and see how it fits your business, or you can join us annually and save every single month on your membership. We can't wait to meet your business. So join us inside of the Boutique Hub today.










