Dotty Scott explains how to create evergreen content that works year-round instead of content tied to specific dates or seasons. Batch your posts using tools like GoHighLevel, schedule four months of daily content, then recycle those same posts throughout the year to cover all twelve months.
There's two kinds of content. There's evergreen, which means it's true no matter what. It's going to last through time and you can post those more often. You can post them more than once. You can repost them and they're gonna still be true. Event-based, date-based, seasonally based. That's the second kind, which is not evergreen content. So I have tools, I use GoHighLevel and I create evergreen content in batches, and I schedule out the entire year. I usually do enough to get me once a day for 4 months, and then I recycle those 3 times, and that gets me throughout the whole year.
