Use social media to build relationships and monitor mentions so you can join conversations. Create content that funnels followers to your email list, turning platform engagement into direct marketing.
Using social media is a great way to build relationships with future clients, to get referrals from existing clients that are referred through the social media platform. If you're tagged, you'll see it. If you're not using the platform, you won't see that. It's another reason to actually use whatever platform it is that you're on. And the other thing about using it is seeing the tags, of course, them being able to respond and participate in those conversations. All of that will get your post seen by more people. And you might wanna start doing posts that will pull people from the platform to your email list.
