Getting Found Online
27 May 2023 · 0 min

0:27
Dotty Scott explains why being found in search results matters more than how your information looks. Search visibility beats presentation when people are looking for you online.

Dotty Scott explains why being found in search results matters more than how your information looks. Search visibility beats presentation when people are looking for you online.
It is not how your information is being displayed. It is what the search engines are picking up and how you're being ranked. Because if you're not being found, it doesn't matter how it gets displayed because people aren't going to see it, if that makes sense.