Grayson is a ChatGPT persona that acts as your CMO, asking a few questions about your idea and then directing you through specialized team personas in the right order. For a sales page, she typically recommends Sandra first to write headlines and offers, then Luca, Skye, and optionally Ellie for email sequences. You can skip Grayson entirely if you already know which persona you need.
Let's meet Grayson, your Chief Marketing Officer. It is her job to take your idea and tell you which of the other team members that you can use to make that idea come to fruition. So all you do is when you're here, again, to get here, you just simply click the link in the course for Grayson and it will open up this custom GPT in your ChatGPT account. We're going to click get started and she's going to ask you a few questions. All you need to do is answer those questions, which I have on my clipboard, and then just click the go button and she's going to tell you who to use and why. First, it's Sandra because I'm doing a sales page and she'll help me shape the full sales page, the headline, offer clarity, benefits, proof, calls to action., and then to use Luca, and then after Luca, use Skye, and then possibly Ellie, who will help write some emails for that sales page. And it walks you through who to use. Always start with the top one. You don't do them all together, but you create the first one. It will, in this instance, create a sales page. And then if the only other thing I needed was emails, I could skip all of these, go down to Ellie, feed her the sales page information, and then she will create the email sequences for you. So Grayson's job is just simply to give you direction. If you already know who you want to use, you can skip Grayson altogether. It won't hurt her feelings.
