Dotty Scott made a terrible cell phone video review of her business Premium Websites in a coffee shop back in 2014. Twelve years later, it still shows up in Google results when people search her name plus reviews, proving that even cringey early content keeps driving free traffic.
The cool thing about content marketing, once something is there, unless you remove it, it's going to stay there. If you Google the term, um, Premium Websites, so my business name plus the word reviews, most likely you will come up with a video that was created in 2014. It was actually the first video review I had. So really short, really poor quality. Done in a coffee shop, um, on my cell phone. It was actually the first video I ever shot on my cell phone. It is not a high production video at all, and it still shows up all these years later.
