Connect with people on LinkedIn only when the relationship makes sense, then schedule a call to genuinely know them instead of pitching. Understanding their background and needs uncovers referrals, partnerships, and clients you'd miss with a sales-first approach.
Can you give us a few ideas on ways that we can start building relationships with people that we don't know? When you connect with people, it has to make sense. Okay. So especially like when you're connecting on LinkedIn, for instance, I'm just going to use LinkedIn right now, but anywhere on social really, when you're connecting with people, it, it should make sense. And then because it makes sense, because they're either somebody that you just want to know more about, somebody that, um, you can help, somebody that you can look up to and learn from. The next step should be to really connect with them. Jump on a call, get to know them, take a few minutes to learn about them. And, and here's the other thing with that— people tend to, they jump on a call and they want to sell right away. But you're missing so many things when you do that, because when you take the time to really get to know the other person, you can— you can— you don't know who they know. You don't know who they can connect you with. You don't even know if they're a client of the right client for you, or maybe you even want to work with them. And when you're not taking the time to get to know them, you don't find those things out.
