Past Tense
23 Jun 2023 · 1 min
0:49
The verb tense you use on sales calls shapes how confident you sound. Past tense like "you liked it" plants doubt. Present tense like "what do you like now?" keeps momentum and shows you believe in the deal.
The verb tense you use on sales calls shapes how confident you sound. Past tense like "you liked it" plants doubt. Present tense like "what do you like now?" keeps momentum and shows you believe in the deal.
Are you living in the past or are you living in the moment? Both can be good, but when you are talking to a potential client, if you are speaking in past tense, that could leave doubt in their mind. So you wanna speak very confidently and the present tense will do that for you. So if you say you liked Well, you liked it then. What do you like now? Those are the kinds of things that puts into our mind. So you wanna speak in the present tense when you are doing sales calls, when you are talking to a potential client, get rid of the past tense and speak in the present.
