Dotty Scott shows how to add products and services to your Google Business Profile through the Info tab. You can set prices, descriptions, and categories so customers browsing on mobile can call or buy without leaving Google.
That brings me to one of the last things that you can do within Google, and that is add your products and services individually. So on the Info tab, you can in your description say what you do, but they actually give a products area and a services area. So if you're a service-based business, you can go in and add each of your services that you offer put in your descriptions, you can do a price or price range, or I believe leave the price off. And then the same thing for products. You can add individual products, you can add groups of products, you can add categories to your products. And the real advantage to this is when people are searching with their phones, they actually get a more detailed listing than if they're looking on desktop. So if you guys are like me, you live on your desktop and you look at everything on your desktop, and then you switch to looking at your business profile on your phone, you're going to see a lot of differences. And one of the biggest things is that if you have service and services or products, you'll get a service or product or both tab on the phone and people can actually shop what you have without ever going to your website. So Google has made this profile robust enough that a lot of people never go to my website. They call me directly from Google and I can always tell— well, I ask how people found me but I can always tell if they have visited my website or not by asking them a few questions. And then they'll say, oh really, you know, I just, I was in your Google profile and decided to give you a call. So I can tell you it really does work.
