A designer turned down $800 a month and quoted $2,000 instead, then $3,000 when a graphic designer joined. The lesson: stop lowering your price. Higher rates protect your confidence and force you to deliver real value.
Chapters
and it would have been '77 or '78. And I mean, if you got $800 a month, that would be good pay. And he said, what do you charge? I said, $2,000 a month. And he said, okay, think about that. Or did it just come off the top of your head? Just— yeah, and it's coming out of my mouth, and I'm going, okay, let it come out, and just sit there and and wait. Don't apologize. And he thought a minute, and he said, well, we'll have to bring in the artist, the graphic designer who worked to work with you. And I said, oh, never mind, that, that's not possible. It'd be $3,000 if I work with him. And he said, okay, you can do it yourself for $2,000. And I said, all right, fine. So sometimes I think a lot of it has to do with we undervalue ourselves. And if you want to just step out there, raise the price. And that's what I've learned over the years. When in doubt, raise the price and see what happens. Because if you continually reduce the price, something happens to our, our soul. We begin feeling like we're worthless, I think. Yeah, I've always bought into the idea of giving more value instead of lowering the price.