Sell to Soon
7 Oct 2022 · 1 min
1:11
Most business owners pitch cold prospects too fast. People don't know you yet, especially on LinkedIn. Build trust first through genuine connection, then they'll actually want to buy.
Most business owners pitch cold prospects too fast. People don't know you yet, especially on LinkedIn. Build trust first through genuine connection, then they'll actually want to buy.
What is the number one thing that you see business owners doing wrong when they're trying to get leads for their business? What I see a lot of people do wrong is that they sell too soon. Here's the thing. Most of your leads are going to be cold leads. Otherwise, you know, they already knew them. So when you are attracting cold leads, you do need to spend the time to get to know them and for them to get to know you. But what I see a lot, especially in certain places online such as LinkedIn, is that people, they, they, they try to sell and they don't even know you. And to me, that's just such a big red flag. If we have a business online, more than likely we know more than one person that does what you do. And for you to be able to sell to somebody You need to take the time to build the relationship and to, to nurture that in order for them to know, like, and trust you so that they will want to buy from you. Because if you're selling and they don't know you, what's the incentive?
