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SEO Truth: More Backlinks = More Trust

9 Feb 2026 · 1 min

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0:32

In this segment, the speaker explains that, assuming all other factors are equal, a page with more backlinks will rank higher in search results. A site with 100 backlinks outranks one with only 1, and a site with 1,000 outranks one with 100. Therefore, continuously increasing the number of backlinks is crucial because it signals ongoing community involvement and is a key factor for effective search engine optimization.

Chapters

if everything else was equal, which we know that rarely happens, but you and your competitors, say everything else is equal, you have 1 backlink and they have 100 backlinks. The 100 backlinks is going to get ranked higher than the 1 backlink. The one that has 1,000 backlinks is going to get ranked higher. So over time, your backlinks need to be growing. It shows that you're involved in the community. It shows all kinds of stuff. But it's super, super important for your search engine optimization.