Dotty Scott explains how to use blog posts targeting search terms like "website builder" to rank in search results, drive traffic to your site, and capture more keywords that improve your rankings overall.
What I did when I found that out is I created blog posts around the term website builder so that when someone types that in, my blog post will show up. They'll click on it. It brings up my entire website and the menu is right there where they can go ahead and click whatever else they are interested in. So blog posts are a great way to educate your customers. It's a great way for you to stand out online. But it's an SEO tactic and a great way to allow you to get more keywords that people are using on your website.
