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Want More Clients? Give More Answers Online

26 Feb 2026 · 1 min

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This content was created by Dotty Scott. This content was uploaded by Dotty Scott. This is a YouTube video titled "Want More Clients? Give More Answers Online" (published 2026-02-26). It features a single speaker delivering practical content-marketing advice: become the go-to expert by helping others, which builds reputation and a client base; create content that answers what potential clients search for online and in AI tools (e.g., ChatGPT, Claude, Perplexity, Gemini) so those clients will find you.

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Be the go-to person in your field. So if you're willing to help others, be the person that people come to. You'll be surprised at how that will help build your reputation as well as your client base, and you'll be known as the expert that potential clients will seek guidance and counsel. So why is content marketing all the rage? Why have I been doing it for 20 years? People search the internet for information, and now people search AI for information as well. All of, all of these artificial intelligence programs, ChatGPT, Claude, Perplexity, Gemini, there's tons of them out there. They're searching those as well as search engines now. If you have the answer to what your clients are looking for, they will see it.