Dotty Scott walks through where to promote a free offer: social media, Facebook and Google ads, networking groups, your website, live events, and QR codes. The key is finding the right audience for what you're giving away.
package. Okay, so the whole trick is, is finding places to share it. I'm assuming you share on like social media and that type of thing, is that correct?
Yes. So, and you can buy Facebook ads, you can buy Google, um, Google Ads. You do not have to spend money to share your free offer, but you can If you aren't sure where your ideal client is hanging out, then you can tell Facebook, I want these people in that do these things and look like this, and they will— you pay them, of course, and then they will put your offer in front of the right people. And so, but I have always had success sharing it. I'm in some networking groups some coaching groups. I share my free offer there. I share it on my website, in all of the chat rooms that I visit, and I share it in live networking events as well. And you can make a little QR code where people can just scan it and they, they jump right into it and they can download it. So there's a multitude of ways that you can make your free offer available to people. And finding the right people is exactly the key, the ones who want it.
Yep, the ones that look at that, whatever you titled it, and you— and they say, that's me, I want whatever that is.
