This content was created by Dotty Scott. This content was uploaded by Dotty Scott. This is a YouTube video titled "Word Of Mouth Marketing" (created 2022-11-23) that contains a multi-speaker conversation between two participants (labelled SPEAKER A and SPEAKER B). They discuss word-of-mouth marketing, asking for referrals, and networking—sharing anecdotes about how asking contacts led to clients, including an airplane encounter where the caller later hired "Dotty" to build a website.
What I've discovered is saying not necessarily what you do, but these are the types of people I'm looking for, or this is who I'd like to work with. Have you discovered that to be true for you as well? If you describe more of who you're looking for, that it works easier?
Well, yeah. And then that goes back to that asking that I was talking about before earlier, is that when you ask, you, And, um, you know, when you ask people, you like, with the marketing consultant, I ended up with a marketing consultant. So you can ask that, um, I need this type of client, I work with this type of client, do you know somebody who needs my services? And yeah, I've gotten word-of-mouth clients that way. Um, there, there was one client, one per— a woman that I know, um, and we've been We've known each other for several years, several years. And then out of the, you know, I just got a phone call one day. Um, would you like to have, can you have a consultation with my son?
Sure. You know, one time I was flying back from Texas, which I can't even remember why I was in Texas, um, back to Portland. And I sat next to this gentleman on the airplane who was visiting his daughter who was going to school up here in Portland. And he happened to have some sort of a business in Texas that was different from, from what he ended up hiring me for. But like 3 years later or more, somewhere around 3, he called me up and he goes, hey, Dotty, I don't know if you remember me. I'm so-and-so. We flew next to each other on an airplane. And I remember you saying that you build websites. I need a website, can I hire you? I was like, sure.
