A short conversational excerpt from a YouTube video (recorded Aug 19, 2025) titled "2025 holiday forecast: Clear skies for AI-led commerce." Speakers describe an optimistic, exciting holiday mood and observe a rapid increase in shoppers using large language models (e.g., ChatGPT) for in-store product discovery and recommendations—a shift in consumer behavior.
If the holiday season had a mood, I would say that it's optimistic and also exciting.
They're leaning into using large language models like ChatGPT to do product discovery way more than they ever have. And it's increasing so quickly that it's really an interesting thing to watch.
So they're going into the store, they're asking the AI chat for product recommendations. Very, very exciting. And a massive shift in consumer behavior.
You need to experiment with it and do so often. Things are changing so often, and if you sit on the sidelines and wait, you're going to be left behind.
