Salesforce's Agentforce handles customer conversations, generates personalized event agendas by scanning content, and automates lead capture on websites. It routes questions to sales or service and collects data for follow-ups.
What could an agent do for my marketing team? I am glad you asked. And actually class is in session and have we got three examples for you today. Listen up. First, you can use AgentForce to help automate your two way conversations. So let's say you send a message with a promotion in it to a customer and all of a sudden that customer needs help from sales or service. Bam. Agentforce is there to help answer those questions and you don't have to do any of the work. Pretty nice. Second, AgentForce can help create a custom agenda for all of your event attendees. All of them. What it does is it sits on your website and it looks around at all the content that you've created, all the sessions you've uploaded, and all the information you've put out there. Then when an attendee registers, it's able to create a custom agenda for them based on their interests. Kind of like a product recommendation, but for your event. Last, but not really last, because there's a lot you can do with AgentForce. It can automate lead captures on your website. It. It can help you capture the information you need to be able to provide product recommendations or sign up a customer for a webinar later on down the road. But those are just three things. So head on down in the comments and tell us what else you'd like to see AgentForce be able to do. We're ready to.
