A speaker argues that building compelling brands begins by centering oneself—bringing your authentic identity, experiences, and perspective into your work rather than minimizing or assimilating. They claim self-centering benefits both the individual and the organizations they serve because authenticity is the core contribution to a brand.
What has been your consistent philosophy that helps in building these compelling brands? I always start with myself. Not that I'm self centered, but honestly, like, where else should you start, you know? Okay. Because I'm always curious about the fact that we think that we are not important enough to center ourselves not only in our own lives or in our own careers and in the jobs that we do. Because why else are you in the place if not because of who you are? There are so many times. Well, thank you, girl. There are so many times when we try to make ourselves smaller, to assimilate into spaces. But actually, it does such a disservice, not just to yourself, but to the people you work with for the company or brand that you work in. Because then you're not really actually contributing anything of yourself. And that's the whole point.
