Company And Market Research With ChatSpot AI | HubSpot

Lets start with competitor research. ChatSpot can gather insights about the competition that you can use for a number of things such as benchmarking, analysis, or even what keywords they're ranking for on Google. To research a company, go to Templates and select the Company Insights tab. The prompts will help you find competitors, key insights on a registered domain, and more. Click on the prompt you wish to use and add the information for ChatSpot to complete the request. In this case, we're going to find competitors, you'll notice at the bottom. As you type in the information, the template actually fills in the prompt needed to complete your request. Hit Send and you'll receive a report of the competitors for that website. As you can see, there are prompts to explore each company a bit further, or you can add directly to your HubSpot portal with one click to run additional prompts, head back to the Templates area for this next example, let's pretend we're wanting to find information about one of our competitors Funding Rounds let's just say our competitor is HubSpot.com using this domain, you'll see that there were many rounds of funding until the company IPO'd in 2014. If you'd like to add this data to HubSpot as a note on this company record, you can do that right from this screen. You may also want to find data specifically for market research or building target account profiles. To do this, select the Company Profile prompt from the Company Insights templates, add the domain you wish to research, and hit Send. Chatspot will fetch a number of pieces of information about the company and present it back to you. From there, you can add to HubSpot, dig deeper into a search engine marketing report for this company, or subscribe to News. There are so many quick ways to get more information and make better decisions about your market using chatspot. Jump in, use the prompts and get started researching today.