Hey AI, Meet the #1 CRM | Dreamforce 2026 Main Keynote in 3 Minutes

Salesforce announced AI Force, a suite of AI agents for sales, support, and service built on trusted customer data. The company introduced five ready-made agents (Hunter, Piper, Casey, Paige, Finn) and Agent Fabric, a registry to manage millions of agents across the enterprise.
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We have never been more excited about a Dreamforce in our history. This is going to be absolutely incredible. I had this awesome meeting with one of our top customers in Lausanne, Switzerland. For the first time, they saw that trapped value coming into real value for their company. That's when we realized we could say, hey, AI, meet this number one CRM Salesforce and unlock this trapped value from anywhere. And it's all driven by the deep commitment that we What do we have at Salesforce to help you connect with your customers in a whole new way? When we start to look at what AI can do, the door is opening, but not everyone has gone through it yet. How can you bring that probabilistic world, the AI world, to deterministic world? The deterministic world is where all that corporate data is, where the single source of truth is. Data, apps and semantics, agents and interface— that is what we want to transform right now. Today you're going to see AI Interfaces that are dynamic and intelligent, that are composable and alive. That is the power of AI Force. What's your biggest shock about where we are right now?
You know, it's, it's been the pace of the progress, not just of the technology, but of the economic side of it. I just watched the talks before that where, you know, you guys talked about MCP and Cowork and Claude Skills, and these are all new things that people are just beginning to use, but they're being adopted so quickly because Because the economic value is so, is so great. So I've just been surprised that such a pace is possible in the business world.
Other software companies, they think their product is the UI, but that's not what we think at Salesforce. At Salesforce, our product is the trust that all of you, our customers, put in us to hold your data, to hold your workflows, your business processes, your permissions, your security rules. What would it look like if we could plug that product into an entirely new interface, an agentic interface? This year we have been hard at work building out-of-the-box agents that sit on top of Agentforce that anyone in the organization can go and implement and deploy. And that starts with agents like Hunter, your outbound sales agent out there responding to your leads, hunting them down, and trying to turn it into real pipeline. Or Piper, which sits on your website responding to questions that all of your customers might have. And then of course we have Casey when you need to get help.
Yes.
You can deploy this on your own website so that your customers can get help. And we have Paige for IT service and HR service, so if your laptop breaks, you know exactly where to go. And we're incredibly excited about our all-new customer agent, Finn.
With internet, you can find anything.
Yeah.
And now with artificial intelligence as an infrastructure layer across the planet, we can know everything and do anything.
Now you have a digital workforce that's coming together, millions of agents across all your teams, platforms, and enterprises. How are you going to manage With Agent Fabric, you can manage all your agents using one single registry. Informatica gets your data ready for AI. Data360 builds out your enterprise context. Tableau builds out your business semantics. Salesforce Guardian helps you secure your AI. And then MuleSoft and Agent Fabric helps you manage and govern your AI.










