Informatica integrated into Salesforce gives AI systems the customer data context they need to work better. The partnership improves Data360 and helps AI handle customer service cases more effectively by connecting data across systems.
Informatica is now part of Salesforce and it brings more data, more context and.
More trust into Data 360 which makes.
Every app an agent better.
Let's take a look at what this means. This is a service case for a customer that received a defective product from a bad batch of products.
And I need to know how many.
Other customers were impacted and fix it.
Now the challenge with asking an agent a question like this is the models behind these agents know almost nothing about.
Our customers or business.
But notice that AgentForce is able to use its contextual understanding understanding of my enterprise data to navigate from this case.
To the order to the batch to.
The answer to my question. Now, an answer like this requires more than data.
It requires trusted context about the data.
And Informatica brings more data, more context.
And more trust into data360 let's take a look.
This is my enterprise data catalog in Informatica, which extends beyond customer data to products, suppliers and assets across my cloud and on premise systems. Informatica then adds to this data enhanced.
Enterprise context like the policies that govern.
It, the vocabulary that gives it meaning and the regulations that control its use. And the master data management capabilities that.
Establish golden records like these sales orders.
That create a shared understanding of this data between systems. All powered by Informatica's deep understanding of.
Data lineage, which means where the data.
Came from, how it was produced and.
Whether it can be trusted.
Which becomes part of a comprehensive map.
Of of how all enterprise data relates to other data.
A map that data 360 inherits, enhances.
And extends to AgentForce to give AI.
Models the missing context about our customers and business that make an answer like this possible. And this context becomes even more critical when I ask AgentForce to take action.
And help me fix this issue.
Because now AgentForce is using Data360 to synthesize the customer data from Salesforce, the enterprise context from Informatica, and the real time signals and actions mulesoft to reliably orchestrate action and help me efficiently resolve this customer issue. And that's why we're so excited that Informatica is now part of Salesforce, because it brings more data, more context and.
More trust into Data360 which makes every.
App and agent better.
Thanks for watching.
