The video showcases how the YMCA of San Diego County leverages the AI assistant AgentForce, powered by Data Cloud, to provide 24/7, multilingual, account‑aware support for its 400,000 members. It illustrates a typical user journey with Elena, a non‑native English‑speaking mother, who uses the agent in the evening to get Spanish translations, eligibility checks, and register her children for swim lessons without any staff involvement. The solution promises to cut administrative workload by about 50%, allowing staff to focus on building personal relationships and delivering high‑quality programs. The narrative emphasizes the mission‑driven, human‑centric vision of AI that removes language and accessibility barriers, creating more “moments that matter” for the diverse, binational community the YMCA serves.
Chapters
People define our communities. The parent that shows up, the teen who tries again, and the community workers who care deeply. These are the relationships the YMCA of San Diego County fosters in a diverse, binational community of over 3.6 million people where more than 100 languages are spoken. The Y offers thousands of community programs from swim lessons to childcare. But this variety can create its own challenge: an overwhelming menu of programs to choose from. For busy families, navigating these programs with limited language support after hours can make getting clear answers difficult. That's where AgentForce comes in. YMCA of San Diego County is using AgentForce to rethink how it serves its community, breaking down language and accessibility barriers for all 400,000 of its members. AgentForce is available 24/7 to answer questions and complete registrations on behalf of members without any staff support. Let's see what this looks like in action. Meet Elena. She's a new YMCA member and non-native English speaker. As a busy mother of two, she's looking into swim lessons for her children during her free time in the evening when no staff are available to answer questions. When Elena asks for the explanation in Spanish, the agent immediately translates the response, making the answer crystal clear in her preferred language. Because Elena is logged into her YMCA account, Agent 4 securely looks up her family's profile, instantly confirming her kid's eligibility. The agent then returns a short filtered list of available options. Supported by Data Cloud, the agent is able to return a relevant, useful response based on her profile information. Elena makes her final selection, asks the agent to register her kids, and the process is complete. This transformative efficiency reduces administrative time by an anticipated 50%, freeing up staff and volunteers to focus on what matters most: building member relationships and delivering high-quality programs. Ultimately, AgentForce allows staff to move away from searching for answers and refocus their time on making deeper connections in their community. Behind every screen is a person. And behind every agent is a mission. With AgentForce, the YMCA of San Diego County isn't just solving problems. They're making room for more moments that matter. Humans with agents building a brighter future together. Now that's what AI was meant to be.
