Transcript excerpt from a Salesforce FY23 review video emphasizing Salesforce’s mission as a ‘customer company,’ the need for digital transformation, and how Salesforce products (Customer360, Genie) create a single, real-time view of customers to drive customer success. The speakers highlight Dreamforce and the role of trailblazers in centering customer experience.
Chapters
Salesforce has been built through tremendous innovation for 25 years. We are in a new world. It's a new day. There's a new economy. There's new technologies, there's new experiences. We know that. We can feel it, we can see it. But let's not forget who we really are. Let's not forget why we're really here. Our customers. We are all about customer success. And as the economy goes through its gyrations, there's a gap. There is a gap between customers and companies. They're disconnected. So we asked ourselves a question. The question we asked was, how do you become a customer company?
Our information was way too spread out and in too many different hands.
Instead of guessing what's happening out there and relying on manual reports, we have to evolve to adapt to the new world.
It's all about driving delight for our customers.
The only way to make this happen is to digitalize this business, fundamentally reinventing the company from scratch.
Technology is the bedrock of how you can enable simplicity in anybody's life.
That's why we came to Salesforce.
Customer360, powered by Genie, is automated, intelligent and now real time.
It has increased the speed of the game for us, which is everything.
What Salesforce allows us to do in a very dynamic way is know at any given time what is most important to that client right now.
The single view of the customer. It was like turning on the Hubble telescope for us. A revelation. We can now see exactly what's happening in real time.
This is who Salesforce really is today. The customer company. This is the most important Dreamforce ever.
Our trailblazers are the heart of our company, Dreamforce. They have the same goals that we do.
I want our customers to feel like they were cared for.
That means we're talking to a person, not a data point. Everything starts with the opportunity in front of us.
We have to save time and save money and grow revenue, especially in this economy. Because the companies that grow are the companies who have maintained high quality customer relationships. And I'll tell you, Salesforce, well, we're gonna take this company to another level of performance and productivity. We are the Fastest Growing Top 5 Enterprise Software Company in the world, and we are now the number one CRM. And we're going to help you to understand how to become a customer company, and we're all going to go through that door together.