A short product demo narration for Salesforce Marketing Cloud’s Journey Builder for Apps. The speaker explains that Journey Builder for Apps enables one-to-one, personalized customer journeys driven by app data, location, or connected products; it can send emails, targeted ads, push notifications and SMS, set wait times and decision/engagement splits, and measure interactions. The demo highlights developer extensibility via an SDK and gives concrete scenarios (delivery, car arrival, flight boarding, in-app rewards and support).
Chapters
What if your app could take your customers on one to one journeys? Journey Builder for Apps lets you share personalized content and messages with each of your customers triggered by physical location, your app or connected products. Now your apps can send emails, targeted ads, push notifications and SMS messages prompted by any kind of data like app usage or location. You can set wait times for interactions and create decision and engagement splits to deliver custom content directly from your app, all measured at every touch point along the way. With Journey Builder for Apps, you're able to tailor each customer journey, mapping it out from download to onboarding to daily use and beyond. And developers can go even further with an SDK that lets them engage customers from preferences to location. Your app's can now go the extra mile. Sending customers push notifications when their car arrives, emailing them the moment an order has been delivered to their doorstep, trigger alerts in connected devices and send SMS messages when they're flight boards. Rewarding customers right inside your app. Even provide them with world class support the second they need it. Connecting directly with each one of your customers, taking them on one to one experiences where the journey is the reward. Connect to your customers in a whole new way with the Salesforce Marketing Cloud.
