Salesforce's Dreamforce 2023 highlighted three shifts: AI needs clean data (Einstein One and Data Cloud offer a free tier for 10,000 profiles), AI needs trust (an Einstein Trust layer masks PII in workflows), and AI boosts productivity (Slack and Salesforce integrations automate work).
What's up, y'?
All?
I'm Carrie Chow bringing you the top three takeaways from Dreamforce AI Edition. This year at Dreamforce AI was truly everywhere. We've captured the best moments for you right here. Oh, and did I mention you can watch the whole event for free right now on Salesforce Plus. I'll drop the link in the description for you. Now let's dive in. Takeaway number one, the AI revolution is a data revolution.
The AI revolution wouldn't exist without the power of all that data. 71% of your company applications are disconnected. That's not good. But we want to help you bring it together so that you can use it in your AI. And that's why we have Einstein One data cloud. It's included in all the applications, sales, service, marketing, commerce, industries, everything. That's why I'm so excited to announce that Data Cloud is now free to get started. You get up to 10,000 profiles to start exploring and that's going to be amazing.
Takeaway number two, the AI revolution is a trust revolution.
Like a lot of new technologies in our industry, there appears to be this thing called a trust gap. Somehow there might not have been as much trust built into these technologies as you might have expected. You know, these AIs want your data, but we need to protect your data. That is what we call trust. And that's why we built something called the Einstein Trust layer. We're not going to send PII information, we're not going to send credit card information. We're going to make sure you remain compliant. So all that data is going to get masked and then when it comes back, will unmask it. It doesn't stop there. It's powering your CRM activities. So how you're selling, how you're servicing, how you're marketing, it is completely built in.
Takeaway number three, the AI revolution is a productivity revolution.
We've got one more revolution to walk you all through. And that of course is the productivity revolution.
Slack is the productivity platform that brings together people and systems, completely transform the way you work. And today, I couldn't be more excited to be sharing with you some incredible innovation that we're launching to our customers. Salesforce, deeply integrated into Slack, a brand new AI powered platform to empower every employee in your organization with automation and of course, some game changing generative AI capabilities.
Want more takeaways? We've got you covered. Click the link on the screen and head over to Salesforce to watch. Watch the entire collection free on demand. We'll see you next time.
