This is a YouTube recap of Salesforce’s Dreamforce 2022 (20th anniversary) highlighting three main announcements: (1) Salesforce Genie — a real-time hyperscale data platform integrated with Customer360 to create personalized, real-time customer experiences; (2) new Slack innovations and deeper Slack + Customer360 integrations (including huddles with video, Slack Canvas, and 15 new integrations) to enable collaboration and run Salesforce flows inside Slack; and (3) sustainability initiatives — Net Zero Cloud for managing emissions and a Net Zero Marketplace (netzero.salesforce.com) offering carbon credits and climate-action tools. The video is conversational and promotional, mixing demo-style descriptions with community storytelling and examples (e.g., Formula One using Customer360 + Genie).
Chapters
Hey, what's up, everybody? We are here at Salesforce's 20th annual Dreamforce. And this was an epic three day event for people that have never been here. We all know what Dreamforce is, but what is Dreamforce?
Yeah, Dreamforce is our the ultimate family reunion. It's where the Salesforce community comes together to learn, connect, have fun and give back. And this year it's our 20th. So it's a big anniversary, a big milestone. And after three kind of disrupted years, the families come back together. And it's been really awesome to see technology front and center, innovation front and center. But most importantly, our community come together.
Now, I'm here at Dreamforce, but in case you missed it, I've got the three things that you need to know. So let's go at number one, Salesforce introduced Genie. It's their platform that turns your business data into real time customer magic. But what is it?
Hmm.
Salesforce Genie is the real time platform for customer magic. It's all about the data. You can connect to all of your data, your mobile app, your website that connected thermostat, that can stream into Genie too. But it's not just about real time data sources. We can inject historical data sources, your proprietary data lakes, your transactional systems, and we can bring it all together into a single source of proof.
Okay, tell me about Genie.
Genie makes Salesforce Customer360 more automated, more intelligent, and more real time. So think about sales, cloud service, cloud marketing, cloud industries, all of that. This real time data coming in now, you can make more personalized experiences that feel like customer magic.
We've completely reimagined our CRM from the ground up to enable the real time capabilities that will enable all of you to build applications that simply weren't possible before. We've introduced real time hyperscale data platform natively built into our platform. And because it's hyperscale, it's near infinite scale for all of your data. And because it's real time, you can stream events in real time. And every aspect of the platform on top just got real time as well.
Rise Genie, Rise. To learn more about Customer360 powered by Genie, check out the solution finder at the link on screen. There you can answer four easy questions to find out which Salesforce products can help you reach your goals. At number two, Salesforce introduced some new Slack innovations. So I'm talking about Slack effects. We've got huddles with video and Slack Canvas.
This morning I was working with my teammates. One in Tel Aviv, one in London. And I'm here in San Francisco and we all jumped into a huddle. I was able to share my screen, go over documents, share files, and do all that together right before I came here today. Slack is your digital headquarters. And what does that mean? That means it allows you to work from anywhere, collaborate any asynchronously and synchronously, and take business operations right out of Slack using great integrations. We have 15 new Slack and Customer360 integration. So you can close deals faster with the sales cloud integration. You can resolve incidents faster with the service cloud integration. And for automation flows that you create in Salesforce, you can run in Slack.
And finally, at number three, some really fun innovations around Salesforce and sustainability. Hi, Jen. Hi, Gaurav. Thanks so much for hanging out with us. You know, I know that sustainability is really one of the core values here at Salesforce. So can you tell me what is Net Zero Cloud?
Yeah.
So we're extremely excited that sustainability has been added as a company's core value. And Net Zero Cloud is the answer from Salesforce for any organization out there to manage their entire environmental footprint.
We've even built technology you're going to see at the show our Net Zero cloud to help you monitor and manage your own CO2.
Now, I know this is another product, but you just announced. Can you tell me about Net Zero Marketplace?
That's right. We just announced it on Tuesday at Dreamforce, and it's a climate action hub for everyone. It's open to anyone. You don't even need to be a Salesforce customer. Anyone will be able to go to netzero.salesforce.com when it launches. And it's also for organizations to find carbon credits from ecopreneurs and make trusted and transparent purchases.
We also will find a Net Zero marketplace that we've created that integrates with our Net Zero cloud, and that is going to help all of us to become Net zero companies. Because, look, we all have to go Net zero. We have to reduce our emissions.
I had an awesome time at Dreamforce this year. Tons of innovation, incredible speakers. I got to connect with my trailblazers. And Salesforce, they make it fun too, like celebrating their partnership with Formula One Racing, who is using Customer360 with Genie to revolutionize fan engagement and accelerate its sustainability efforts. Your journey is kind of unique to being involved here. So can you kind of tell me about that a little bit?
Sure. Yeah. Never a linear career journey, and there's lots of trailblazers around. My story is I started out as a race car driver. So I was a professional racing driver from a young age until my late 20s. And so how I ended up here, I'm still trying to figure that out. I actually just fell in love with Salesforce and technology very quickly. And, you know, 12 years on, we're here making Vueport. So it's sort of funny to see how that all worked.
I don't know about you, but I'm ready. I'm ready. Like race car driver versus non race car driver.
You sure? You sure you want to do that?
Yeah, I'm ready.
Are you ready? I guess we'll find out.
Okay.
I guess we'll find out. Here we go.
Oh, no, no, no, no. I took the turn wrong. I turned the turn wrong.
Coming for you.
I don't know, Colin. I don't know.
Car's broken.
He did it. He did it.
Nice job.
Wow. Where's the trophy ceremony? Where's the trophy ceremony? Seriously, folks, did you see what I just saw? Genie, A real time CRM sustainability with Net zero cloud and then all of the new features in Slack. Oh me, oh my. And if you like what you saw, you know the drill. Like and subscribe. All right, we'll see y' all next time. Take care. Bye.
