0:53

Short conversational demo explaining what a CRM is: a Customer Relationship Management platform (example: Salesforce CRM) that provides a 360° view of customers and helps multiple departments (sales, marketing, service) access customer information; the demo also notes CRM integration with AI and includes informal speaker interaction between Natalie and Henny.

Questions this video answers

Customer Relationship Management.

Salesforce CRM.

Chapters

More from Automation

34:39
youtube.com

will.i.am Tells the Journey of EDU.FYI | Dreamforce 2026

3w ago
33:08
youtube.com

Moving Fast Without Breaking Trust | Dreamforce 2026

3w ago
41:34
youtube.com

Reese Witherspoon on Stories That Sell | Dreamforce 2026

3w ago
1:13
youtube.com

Salesforce pioneered the 1-1-1 model. Today, 20K+ companies are pledging 1%.

3w ago
33:00
youtube.com

YOSHIKI on AI, Art, and Ethics | Dreamforce 2026

3w ago
1:20
youtube.com

Your digital workforce has a roster

3w ago
56:58
youtube.com

From AI to ROI with Agent Fabric | MuleSoft Keynote, Dreamforce 2026

3w ago
37:22
youtube.com

Achieving What's Possible with AI | Customer Success Keynote, Dreamforce 2026

3w ago
47:01
youtube.com

One Engine, Every Experience | Revenue Keynote, Dreamforce 2026

3w ago
28:37
youtube.com

Courageous Leadership & Public Service | Dreamforce 2026

3w ago
30:52
youtube.com

Frontier Visual AI: Research to Runtime | Dreamforce 2026

3w ago
See all content