The TRUTH About Cold Plunging

31 May 2026 · 2 min
1:46

Ben Greenfield and a 15-year cold plunger debunk the hype: cold exposure is mostly a mental challenge, not a fat-loss tool. Long plunges can actually blunt muscle adaptation and recovery. A quick 30-second dip after heat works for cooling and endorphins, but the 10-plus-minute trend may do more harm than good.

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