151. How To Make $10k Per Month As A High Ticket Sales Close with Conor Healy

I find that with business owners, CEOs, founders that I work with, guys doing six figures, seven figures, eight and even nine figures, some really well known brands in Australia. And the biggest thing that I find is that if the founder hasn't done sales beforehand and they haven't been in the trenches and they haven't done that as a career, it's really difficult. Unless you can do that yourself as the founder before kind of offloading into a team, it's incredibly difficult to do so. And I see eight times out of 10 people failing doing it because you can't see what it's actually like as a sales rep in the trenches, doing the actual thing.

Welcome back to another episode of the Ben and Berks podcast. I'm Ben, your favorite high school dropout and founder of Collective Shift. Not alongside me today is Berks, your favorite MBA and CEO of Collective Shift. Join us as we bring you world class crypto research and strategies to help you dominate this crypto market as well as behind the scenes view of us scaling a fully remote subscription research business here in Australia. If you like the podcast, we'd love for you to subscribe. We do this every single week, bringing you new exciting guests. And today we've got a good mate of mine, Connor Healy, a fellow ex Tasmanian that's now running a seven figure sales coaching business. He flew in from Dubai last night. You've made some time for me, man. Thanks so much for coming.

No worries, bro. Pleasure to be here.

It's good to see you. How's Dubai, man?

Man, it's unreal. We're talking about that as we're just grabbing coffee on the way here. It's, it's a different world compared to Australia for sure.

The rain for one.

Yeah, yeah, yeah, it did rain a couple times while I was in Dubai. But yeah, it's definitely a massive shift coming back to Australia, that's for sure.

So talk to me like you've come from. You and I, we grew up in Tassie. I remember like what, two or three years ago, like we were sort of, we met each other I think at online or Instagram. So I went out for lunch and I just saw it in you, man. You had this drive, you had this, you had the glimmer in the eye that like, I was like, this guy's like dialed in. A few years later, you're now doing six figures a month. You know, you've got a shitload of these clients that you work with. Sales wise, you move to Dubai, like, what's the, what's the journey been like, man? Like talk us through the transition in your life the last couple of years.

Yeah, it's been pretty crazy, man. Obviously you know that I started in retail, so I started working in Bunnings and that was pretty much the only job that I did have. I told my parents like I refused to work in URL. So super pretentious.

Yeah.

And I just wouldn't have any job anywhere else but got a job at Bunnings. And then I basically just started working with a mentor when I just finished high school. I had basically.

Failed science in high school and barely passed maths. And for some reason when I was a lot younger, I saw that my, my cousin was doing chemical engineering. I thought that sounded like really, really smart. I had like a six figure salary and I was like, that sounds awesome, like let's do that. But I wasn't smart enough to do that, so I had to figure out the next best option. So I was scrolling on Facebook one time and I saw basically what would be called like a guru in Melbourne. And long story short, I ended up on a sales call with him an hour later paying him $7,500, giving some stranger on the Internet all this massive work cash to learn this skill of like sales selling online basically, which is really not heard about at all. High ticket sales, it sounds like a very foreign concept and absolutely is selling things for thousands and thousands and thousands of dollars online for 10% commission. So making a couple hundred dollars per sale to a thousand is, is pretty well unheard of. So yeah, that was where we kind of got the start. And now long story short, if we kind of just skipped a few steps, I'm now basing operations out of Dubai and yeah, been loving it.

That's epic, man. So what about.

Personal experience? Like, you know, I didn't come from a sales background either. You know, been doing this business now for nearly four years and I feel as though the last two years we really had a lack of sales focus. And I think I went down the rabbit hole of like, okay, the cash is king, right? Any business to survive needs cash and you need to bring in people in the door. And how do you do that? You've got marketing and sales, right? Marketing primarily is the brand and then you've got sales that converts and that skill set I didn't really have. And it wasn't until I went deeper and deeper into sales and I sort of recognized, I was like, oh shit. Sales is one of the most, if not the most valuable skillset you can have as a business owner or even as an individual, like outside of being a business owner. For me, I'm interested to hear your thoughts. If you're not a business owner, another, like another skill set or, or the most valuable skill set outside of that to make a chunk of cash without having to go and be a doctor would probably be sales.

Absolutely. Yeah. I think also from a business owner's dynamic as well, I find that with business owners, CEOs, founders that I work with, you know, I've worked with guys doing six figures, seven figures, eight and even nine figures, some really well known brands in Australia. And the biggest thing that I find is that if the founder hasn't done sales beforehand and they haven't been in the trenches and they haven't done that as a career career, it's really difficult. Unless you can do that yourself as the founder before kind of offloading into a team, it's incredibly difficult to do so. And I see eight times out of 10 people failing doing it because you, you can't see what it's actually like as a sales rep in the trenches doing the actual thing.

I must say it's fucking hard. It is like, like I think, you know, for, for me getting in the trenches. And we do basically, you know, strategy calls which we help our potential clients understand what we do and how we can help. And then ultimately it's like that's a sales call, right? We want to see how we can help them and then there's so many tactics though, isn't there? And I'm so keen to hear like from your perspective, like what are like, I know, you know, actually let's talk about your program. Like how do you, how do you help your, your clients and who are the people that you actually help teach sales to?

Yeah, absolutely. So I mean who I particularly help is basically just help recreating the transformation that I have myself, which is about five years doing this now. Particularly the industry that we sell in and I help guys transition into is what we call as high ticket sales. Not many people have heard of it, especially a lot of Australians as well will go scammy guru pyramid scheme, like this other stuff we hear about it but typically like you can think of anything that would help someone develop or accelerate certain areas of their life. So dating, fitness, making money, business lead generation, that type of stuff. And I teach people to transition out of their current career. So the current 9 to 5 or traditional sales rep selling traditional stuff to this industry because it's obviously higher paying commissions and.

In some cases It's a lot easier to sell. But you are very right in terms of learning the full box of skills and sales itself. It's taken me a long time, thousands of hours of calls study, listening to phone calls over and over and over again. Yeah, that's typically who we help.

And so many different angles I want to go down because I feel as though the lessons that I've learned in sales, it's a lot about the process and the journey. Take someone from the start of the call to the end and how that flows and the momentum and the questions you ask, but then also knowing the product as well and being able to deliver the product. I think back to your point, if I was to just. And I'm pretty sure I came out to you, it was like two years ago. I was like, look, man, I need a salesperson and you helped me with a bunch of the scripting and whatever else, but ultimately I didn't really know what I was doing. And I found that across all of my business experience that if you don't know how to do the thing, then you're not going to hire the right person because you don't know what skill sets they need. You don't know their KPIs, you don't know what success looks like. So it wasn't until I went in the weeds and really dug in deep. And man, I appreciate you because I remember, I think I sent you a couple of like, screen recordings. Oh my God, I'm not converting anyone. Sent you a bunch of stuff. And yeah, yeah, you really, really sort of laid it out around like, you know, how to actually build.

A call where you're ultimately helping the person by, you know, taking them on a journey and showing them what to do. One of the things that you see in the best sales reps that you work with your clients, like what are their skill sets that you think are the best?

I think having persistency and consistency because sales as a skill does not happen overnight. But a lot of people expect that to happen. And at the end of the day, what I've learned from my past mentors, because I'm not going to claim to be the best sales person in the world or best sales trainer in the world at all. I've learned from, from some very great people. But what I understand sales is, is just being changed, right? You're taking from someone from where they are now to where they want to be and you're changing direction. And it's very, very simple. But you're just pairing a solution's Problem, that's it. And when you learn sales at the most fundamental core, which I have, I feel very comfortable selling anything and everything that is a service, that someone is aware of the solution, that's it. As long as I understand the problems that you solve as a provider, whether or not it's more leads, this, that and the other thing, I'm pretty comfortable selling it. But across the board from the best reps, I think curiosity is a massive one because curiosity leads to the right questions. Right questions get the right answers. The best answers get the most sales, basically.

I hear that. And what's an average salesperson in your client base making? Like if they go work at a high ticket closing? Wrong. What. What could they be looking to make?

Yeah, so the, the realistic time frame that I give majority, if not all my guys, is six months to a year. You can absolutely be looking at that 10 to 15k a month range. A lot of people online talk about it's 30, 60, 90 days, but where typically I've seen the sweet spot is about six months to a year. It's even better if you can do it for one to two years. That's typically where I see most of my guys hit some sweet spots. Like, we've got a couple people I'm interviewing in Sydney while I'm here in Australia. So Benji, who just hit his first 13k month, but it took him 8 months to get there, we got Peter his first 10k month. We have Richard, 10k a month, and he's like traveling the world, going to Thailand and stuff. And then the Saxon as well, who was originally a tradie, sold his car to work with me and now he's doing 10k a month in like 4 or 5 months, something like that.

So that's awesome, man. And I think, like, you know, knowing you, and I think the perception of probably similar to crypto, right? It's like this like kind of scammy, slimy, kind of like, you know, industry where no one really. It's a lot of smokes and mirrors, right? A lot of people pretending that they're like with the Rolls ROYCE on the PJs, like, you know, they're doing everything but what I like about what, what your content is and, and all the testimonials you post that I see from your clients, it's like, it's kind of what us, when we try and struggle, it's like, no, you tell her how it is, you know, like promising someone next week they'd come in and just like make a bunch of cash. It's like, no, it's going to take you eight months, bro, and you need to work hard, otherwise it's not going to work.

Yeah. And I think a quote that my mentor gave to me a long time ago, which is.

If you believe what you're selling can actually solve a problem for the person, it is in your ethical and moral obligation to sell it to them. Right. And to become really good at doing so. Because like, let's say for example, it's fitness. Let's say that the program that you're selling is 3 or 5k, the person's severely overweight. If you don't push that person to the limit where you are asking them to make a change so they can better change their life, they might be on their way to an early grave. They may have less quality of life. It doesn't just affect them, it affects everyone around them. And that goes for anything that you can sell. So it's like as long as it's something good that you're selling, it is in your ethical, more ethical and moral obligation to learn to get good so you can help people make the change they're making.

Interesting one. So a lot of our listeners are either business owners already. So like some of the sales stuff they're probably starting to learn. For the other folks that are maybe looking for an extra income or looking to maybe quit their job and start something fresh. Like what sort of tips or advice would you give those people to? One, like because I'm, you know, sales isn't for everyone. Like what, what is the things that they should be asking themselves to see if this is something that they want.

To get into, don't do it all right away and just jump in like a lot of people do. I suggest going the other way and breaking your income down into four different levels. So I like to teach all my guys these different levels. So you've got survival income, you've got replacement income, you've got, so you've got savings and you've got your dream income. A lot of people end up making the rash decision and just kind of going all in. When if you don't have a basis for your.

Your monthly expenses or whatever it is, it's typically not going to be the smartest move. Especially like in my industry it's all commission only sales. So you eat what you kill. Very rarely do you have a salary. If you're doing appointment setting, you might have a salary just for the inconsistency there. But if you're in sales like you Want to be commission only. So I'd recommend if someone's ever looking, exploring that starting their own business or like getting into something to like commission early sales, I would try and prepare at least a good little nest egg so you have at least four, six months to really kind of make it work. Because I've been in spots where I didn't have much money and it was kind of puts a bit of a fire up your bum. Like I've been in the point where when I try to sell my own market agency, which I did successfully, but I went all in with it, I had like three months left to live. Like rent.

Yeah.

Staff costs everything. So I wouldn't say it's the smartest move. So probably just say play a little bit conservatively but also have the same set of mind of the true results you're looking for. Aren't going to happen until you go all in.

And there's so many different directions that we can take that in. So the other thing, I think as a clarifying point, you know, for these high ticket remote businesses.

Yeah, just keep going. We'll keep it.

Sure, we'll keep it. We'll give that in.

That's all good.

We just had a drink spillage here on the pod for those listening. But you know, commission only sales. So, you know, is that the benefit of I guess, being able to work remote anywhere in the world? The upside is the flexibility but also the downside being that it is only commission only.

Yeah. And that's also the risk as well. A lot of people don't talk about. Because in my industry things can be volatile as well. Right. You can be working on an opportunity and then the next week it's not working for you. Like I've been in that position plenty of times where I've been working opportunity and things just go to basically the marketing dies, the fulfillment breaks. Because the coaching industry is such a new world and it is almost like the wild, wild west where it's not like your business where it's more traditional or traditional businesses that most people are used to. There's so much that can go wrong and there's a lot of room for error. So in my industry, yes, things can be volatile, but you can put effective strategies and measures in place to make sure that your income is somewhat safe and you have the ability to move and work through different businesses as long as you've got a pipeline of them.

Can you just give us a quick. For those that have no idea about high ticket sales, like what are the kind of Businesses that are hiring these remote ticket remote closers and also what are they selling and at what price points.

Yeah. So let's take a couple examples of things I've sold in the past. So one of them I sold for a year. I was making about 10 to 12k a month fairly consistently for about a year. So I was working with a good friend of mine, Zane and that primarily helped people start their own business as a digital marketing agency. Right. Someone who wanted to transition from the current career to start an agency that was like a pay per lead model where the client would only pay per result. Another thing that I saw in the past was like. And that was like 4 or 5k at the time.

4 or 5k like for an annual.

Subscription I think it was for like a six months or a year mentorship.

And then business owner or want to be business owners. Got you.

Yes. Yeah.

And then how like what sort of conversion rate would you be aiming for in a, in a role like that?

Well it's going to depend on who you speak to. There's so many different variations of how that can go and without going into too nerdy sales knowledge essentially the process that that business was running was a vsl so which is a video sales letter from cold traffic to what's called a triage call. So it's like a 15 minute call before a sales call to to filter through LinkedIn, qualify them and then they would reach to me now at that point for business opportunity which is that niche and industry that's probably going to be about you're doing really well if you're at like 70 to 80% like wow, you're doing great there because that's basically cold traffic. Yeah, yeah.

That's insane.

So I was probably sitting around the 70%. Yeah. For a year you're doing good if you're like 60 and you're kind of a KPI if you're like 40 to 50 I would probably.

And then how much how many of the calls will be filtered out in the triage do you think?

It's a good question on a triage and again for reference for the listeners. So a triage is basically a 10, 15 minute call. It's a filtration qualify, qualification call. Pretty much the main objective is that is just to look for is the person able to be sold. So can we solve the problem they have get them to show up to the second call and then thirdly any qualifications based off the business so time finance partner objections pre handling those the best that we can.

Trying to figure out like, you know, how many calls. Basically my idea of the question was how many calls would you expect to do in a week in a role like that? If you're converting 80%, I mean that's, that's awesome. Right? Versus if you're just tackling all cold traffic coming your way. It's gonna be a bunch of shitty leads.

Yeah. That's going to significantly go down and.

That for me, like in the sales role, that's a kill. Like, that's a. My God. If I like jump on a call with multiple just like people that just are there to take the piss, it'll piss you off. Oh my God. That's soul destroying, man.

I'm like, yeah, I think that's, that's a very important part of it. And it's also important where your leads come from. We've spoken about this in the past, like the evolution of the coaching businesses. The way that I see it and most businesses in the future is I think that YouTube's gonna be the best platform for leads. That's what I've grown the back of my business up upon. And we do some serious numbers for having, you know, less than 1300 subscribers. Most people don't believe me when I tell them, but I have to just actually show them the proof of what's going on. Like when I catch up with people in Dubai and we're talking about where the business is at and where we're going and goals and things like that, people just don't believe me. And I just like, I have to show them the actual merchant payment processing dashboard that I use because it' it's pretty crazy.

Let's talk about the business side because that's what I like the most. Yeah. So you're doing seven figures revenue a year.

Talk to me about your business model, what pricing points, how many clients you have. Yeah, let's, let's, let's start there. We'll go deeper.

Yeah. So we're I think since starting of April last year, so practically been doing this for just about a year now. I think we have close like 175 clients at the moment. Wow. And we originally started our launch at 1500 US.

Is that a year or a lifetime?

That was. So we've just like not had a time limit on it now.

Yeah.

Because I just wanted to make sure that everybody in the community is getting results and they're crushing it. They're super happy.

Yeah.

So there has been no time limit on the mentorship for now, but essentially the whole business model we have is it's basically a training company and a coaching and a mentorship and some leads might be watching this. I won't, I won't talk about my price exactly, but we originally were at 3,000 US and that's increased. And yeah, primarily we just have one acquisition channel, one client avatar. So we like Target 9 to 5 as people want to transition out of their current role into sales and particularly my industry. YouTube channel is our main acquisition source. I do all the sales calls, I do all the onboarding calls. It's a one, one man business by the way, like for full context.

So have you got anybody on assistant anything?

No. So it's just me obviously. I have some contractors. I don't do the video editing. Yes, like that. But I don't have any official team. It's primarily just being me up until now. I work a lot, sometimes I don't work a lot. You know, as you would know as a founder, sometimes there are long days and sometimes there are days where you just do nothing and then you feel like everything's going wrong. Yeah, but yeah, that's pretty much the whole business. One acquisition channel, very high profit margins. I think last month we were like 91% profit. It's like ridiculous. No advertising, all organic. We've tried advertising a couple times and we've probably signed like maybe one or two clients from it, but hasn't really been successful. But yeah, those numbers, no ads, no team, just me.

That's awesome, man. Talk us about the organic because you and I feel as though we've gone back and forth a lot of the tactics and for both of us, I think ads at the moment, it's a hard beast to crack. Very talk to it. You're saying that YouTube, you're basically. That is the, that's the, that's the mothership at the moment. Like what's your strategy there? How much content are you creating? What are you creating content on? Talk us through that.

So I think I'll start where the reason why I originally started doing the YouTube stuff, I'd made a couple purchasing decisions over the past couple years where I started to kind of crack the code. I'm like, that is where the money is. Because I remember the first like massive investment that I made was 20, 000 Australian in one of my mentors. His name is Jeremy Monor. When I did, when I bought it, I just rocked up with a credit card and just paid in full. But prior beforehand I'd spent months watching his YouTube content. Hours and hours and Hours and hours. Okay, so there's something there. And I worked with another mentor where I paid him 17,000 Australian dollars. Same thing. Watched him months before on YouTube. Built a relationship with him beforehand. He doesn't know who I am, but I do through his content. And you're basically like, virtually building a relationship with somebody. Then there was another coach that was again, 17, 18,000 Australian dollars. Watched him for a couple of months. And then another guy I just spent 24,000 Australian dollars on for YouTube.

He's a big gummer, too. Like, he's not small. So you're spending money on mentors to help you in certain things that you want to grow in. Right. YouTube strategy, coaching, sales, wherever it might be.

Yeah.

And you made those purchasing decisions off YouTube and you've just gone, holy fuck, what am I doing?

Let's get you exactly right. And that was like. I was like, cool, there's something here. And I started to understand that because. So I mentioned working as a sales rep in a company can pay infinite dividends when you try to start your own thing because you understand the psychology. You've been in the trenches, especially how it collaborates with marketing. And so that was. I was like, cool, Let me just create a bunch of YouTube content. And even though I wasn't getting it edited, I just getting some very average thumbnails done, I just wanted to start doing it consistently. I almost, up until like a couple of weeks ago, I've been posting three times a week for about, like 10 months or something like that. So just pure consistency and just making sure that I have content there to nurture people. Because you never know who's watching. Like, never. Like, no clue. Like, people can have been like, even then I only get a couple hundred views. I joke about it some. Like, I get it. Do the numbers I'm doing with, like, just a couple hundred views per video. But they're the right views and they're the right people. And they come on calls, they're ready to buy. They know who I am. They know my story. They resonate with my values. They understand their expectations. They know exactly what they want. They've already decided they want to do high ticket sales, and I don't have to do anything. They can come onto my YouTube channel and spend weeks and months with me at a time watching hours of my content. And people come on calls and they say all the time, the Crate Superfans, like, I can't believe I'm getting to speak to you. Like, I have 1300 subscribers. I'm not that important? Yeah, but people are really excited because they spend this time with you. And I've experienced that as well, investing in my current mentors and how big of a difference that's made across the board.

So you've taken this approach of let's not create this like high production, entertaining, wisey woozy content. Let's just get to the beans. Let's just talk like direct value. And that is nurturing the right type of your avatar like more thoroughly. So when you get on the call, they're already, they're basically ready to go.

Nearly exactly right. And I've never experienced anything like literally felt like I had just creative buyer because I remember when I was, I was in Vietnam with a good friend of mine, now, Jordan, and I remember when I just had started posting on YouTube, I think it was August last year. That was the first time we hit 100k revenue in a month. It's not cash collected. For people that don't know, coaching space has this weird difference between contracted and cash collected. So it's just revenue. I can't remember what the cash was, but it was, it was insane. I'd run out to the kitchen every morning, I'd be like, Jordan, are you like you. Are you seeing this? 2, 3, 4 people booking a day for that whole month of August. Wow. And it was just like raining money because I knew that I could sell and I knew these leads were good.

Once they're on the call, that's done and dusted.

And so I was just like, cool. Like I'm getting these calls booking every single day. I'm like, every day I was making a sale here or there. I think I made like 23, 24 sales a month or something like that. I put in a few shanti payment plans I probably shouldn't have, but probably like 21 of them were like really good clients.

Wow.

So, yeah, YouTube is crazy.

And so you were doing a bit on Instagram as well. I think you still do that. Like the difference between the two, are you using Instagram to grow like top of the Funnel into the YouTube or how are you sort of playing that?

Instagram's a really good conversion platform because you can have conversations with people who are interested in buying what you offer. You can nurture them, you can send voice messages and you can have all that short term stuff. Like I have different highlights. My story of like all my client results, my story, everything that I wouldn't naturally put in a YouTube video.

Oh, so you're going YouTube to Instagram?

Yeah. So A lot of people come from YouTube to Instagram and have conversations with me before booking it. Cold.

Nice.

And so, yeah, Instagram works really, really well, especially with highlights in my stories, like I mentioned, just optimizing for showcasing client results. My story and a couple other things. It's a way to constantly be in front of the people that you want to work with. Eyes, basically, because you're posting stories every single day. You're documenting the story, obviously, for what I sell as well. Like, people like to see the lifestyle stuff. I don't like to be too cringy with it. Like to the point where you're over in Dubai just getting in like rented Lambos and this stuff. That's not what I like to do, but like there needs to be some element, degree of it, of me traveling and just showcasing what I'm doing, I guess.

Yeah. Because. Is that because. Because your client avatar ultimately probably is looking up to that too, right? They want to live that sort of similar lifestyle.

Yeah.

Although that's not really the reality of it. It's.

Yeah, we see the good stuff.

Yeah, you only see the good stuff. But you know, it. It looks like it's always amazing, but for the vast majority of the time it's just just sitting there working, you know, 12 hour days, 14 hour days, just doing the stuff that matters. But you don't really see that on Instagram nowadays.

Let's talk about that. Because I feel as though we've been on similar journeys. The nomad life. I spent six weeks in Dubai. You've like recently moved there. It's glamorous on the outside. And then you get there and you're literally just in your, like in your apartment, like just grinding all day. At the end of the day, you look around, you've got no one there. You're lonely if you don't know anyone in this new country.

Yeah, exactly. Right. Yeah. Because I remember because I was really excited because I spent so much money. I spent the most amount of money I've ever spent on a part like an Airbnb for a month there and I'm like flashing my story like, oh, look at this new YouTube setup, blah, blah, blah. And in the next 40 days, I'm just sitting there just like on my laptop. That's all that I do every single day and like force myself to get outside and stop being like a little laptop goblin and just sitting there, just doing work all day. Because that is a reality of what is going to make the stuff work. It's not going to be traveling and doing this type of thing, while that is very fun, what's going to drive a business forward is actually doing the boring work. Yeah.

100. Let's talk about the. The life that you've got at the moment, man. Like, you know, you're. You're in. You're in your 20s like me. You're a young dude, you know, similar to my story. We came from. Tassie come from. Not much.

Yeah.

Now you're crushing it. You've got this money, this lifestyle. You can basically do whatever you want. We were speaking briefly, I think, on Instagram recently about, like, this transition phase of, like, you know, for me, anyway, like, the first two or three years of this business was driven by fear and, like, I needed to go and I were running out of money and holy shit, it's all going to die unless I fucking keep working. And then you sort of get to this tipping point of like, oh, okay, that's no longer. I'm not driven by fear anymore. Yeah, there's money in the bank. I can kind of now do, you know, within. Within, like, reason. Whatever I want. What's the next step? And you go through this sort of, like, weird nearly, like, I don't know, it's like this come to Jesus moments like, what. What do we do? You go through this. What's life about? What are we trying to do here? And, like, yeah, talk to me about that. Like, you've been through something similar recently, I think.

Absolutely. Yeah. We were Talking over the DMs over this when I was on for a walk out for a walk in Dubai Marina. And yeah, it kind of freaks you out for a bit because I've had these different thresholds of income that I've aimed for over the years. And I keep on hitting it and hitting it and hitting it. And each level that I've hit, all the way from 5k a month to wanting to leave my job. Like, the original goal that I had had at the core of it was just to have freedom. When I was 18, I was like, cool, I just want to quit my job. I want to move to the Gold coast, and I want to have the flexibility and freedom to go where I want with whoever I want. And very quickly I got that. And then I very much realized I was becoming close to building a business that didn't optimize for that. In MySpace, it's very, very common. Like, I have a lot of success people way more successful than me ever, especially over Dubai, who are like, you should push these crazy numbers and go to 1002-003004-00500 million a month. Like you could do it, bro. I'm like, yeah, I probably could, but I don't want to for now because I've created a business that's allowed me to have the lifestyle that I want. I think people, especially in my space, try to push the numbers as a narrative that's been pushed on them just because they want to do it for ego, because it gets to a point where a business can start to really have diminishing returns and start destroying your life rather than adding benefit to it. And for me.

I've hit my financial goals. I know I'm going to get exactly where I want to go. I'm more optimizing for impact and purpose. I get more excited than X amount learning in the bank account. Then I get more excited about student results rather than that. Like when someone tells me that they've quit their job. Like we had Richard for example who came to me in debt, three part time jobs, he's quit the mall, he's cleared his debt, he's made a pretty good bag in crypto as well recently with all these meme coins as well. He's crushing it. And yeah, he's just quit his and he's like just messages like that. I got a message from our student as well yesterday while I was on the plane. Like you changed my life bro, in less than a year. That's what excites me.

Yeah.

And like doing these case studies in Sydney and in person interviews, like that's kind of what lights me up because I'm compressing what took me five years to basically guys to do it in six months to a year. And so I think past the financial income and threshold, past a certain limit, it doesn't really change anything.

It's not a good motivator either, I find. No, it's motivating to a point to where you need to get to, to survive and live and then have the money to do the thing. But then you know, for me now like, you know, I had my target, we sort of crushed that and now it's like, you know, the things that I would visualize in the past would be I need to get to this amount of money and now it's like, well we're there and it's not about that anymore. That's not exciting. What is it? It's about the impact, the success of other people and like how you can, you know, do it with the people that around you that you love and you can take Care of those people. Like that's what's more impactful and motivating. I'd be interesting to hear how is it building a business on your own? I completely like, do you find it gets lonely sometimes? Like no one to share those experiences with?

Of course, for sure. That journey is very lonely. For sure.

And no one gets it too right. I met like some of you know, you guys like high school mates.

Poor you man, you're like on this money. That sounds horrible. Yeah, no it's, it is incredibly isolating because before I even started my own business and as you would know for yourself coming from Tasmania, like such a small place, like.

Nobody gets it and for years it was just me doing my own thing, making sacrifices, working extremely hard, not knowing if it was ever going to pay off. By the way, like it took me a long time to see any, some semblance of success. Like I went my first year baking, making like almost zero dollars. Like it was very difficult. That, that journey alone in combination with running your own business is incredibly isolating. And I spoke to a good friend of mine the other day who's really, really successful. 21 year old in Australia.

As you become more successful you need to find people who are at that level because the conversations you have are very much different to someone who's just running a normal nine to five. There are different individual problems. You can't talk about the same things otherwise you'd be viewed as, you know, up yourself I guess to like the general person. But it's, it's generally meeting people at that same level as yours is really important because yeah, like I mentioned, the more successful I become, the more lonely it gets because as well people will say well you know, that doesn't sound like a bad problem to have. Like how like what do you think, like these guys are making this amount of money, blah, blah. Your problems are kind of just dampened down because you are now what is seen as successful. Yeah, nobody really cares.

Yeah, I find that too like the people that you surround yourself with is who you become, who you look up to. Yeah, that's why I like that was one thing about a Dubai that I love because you are such a small fish, you look around you're like I'm nobody here.

Exactly.

You know, like, you know, it's very capitalistic, it's very entrepreneurial. You know, it attracts a lot of money, a lot of talent and being around that. And that's something that I've tried to focus on more recently being back in Melbourne, like finding.

More People that I can surround myself with that are above me to go fuck. Okay. That's what inspires me. Doing more dinners with dudes, doing 500k, a million a month, whatever it might be. You hear their problems, what they're going through. It's like, wow, that's inspiring.

Yeah. I mean, for example, with the guys listening, within my first or second week, getting them, because I felt like I was starting to become somewhat successful, especially in Australia, but like you just mentioned, gotten a buy. I, when I, when I set up my business originally in October, I didn't really like it. I was pretty uncomfortable because when I got there I just felt very intimidated because people have number plates there with one or two letters on them and they're like worth more than like someone's dream house, like a million dollar number plates, things like that. And every, like even just someone in the elevator you could see in a Airbnb stay and could be wearing like a half million dollar watch or whatever it is. So it's very intimidating and you are much a smaller fish, but it's very inspiring and it raises you to a higher level of achievement. Because I earn the most amount of money I've ever made in February and March while I was over there. And so I don't think there is any mistake to that. Like I got invited to a coffee with a couple guys. You know, one of them has done $30 million online. One of them who sold his business for multimillion dollars and has done like $18 million online. The other guy is doing like $750,000 a month. And I'm just kind of sitting there like this little guppy, this small fish, but like there was no ego to that at all. None of these guys act different. None of these guys different to me or you or anybody really at all. They will have the same problems as everybody else does. And so I think yeah, being in that environment in Dubai was insane. I'm really excited to have my base of operations there.

That's pretty sick, man. What are the, like the biggest takeaways from surrounding yourself with those people that are at those levels? Like what, what sets them apart to others? Like what are the things that they're doing that, that others are not?

I think a couple things. I think number one is time. Because nowadays everybody wants things now, now, now, now nobody wants to wait for things. And to get to where I am, which I'm still only very young, but to get to where I am, it's been nothing but work from 18 to 23 that's it, just head down, ass up, sacrifice everything. When everybody's going out and doing this and doing that that most people do. My age didn't do that, did it? Sometimes occasionally here and there, but like not at all compared to what some of my age would typically do. So I've had to just sit at home, be boring as I like to core it or like I'd like to change it to being focused. Is this the way I like to say it now? Instead of something negative. But yeah, just being focused for years and years and years on the one thing was time was a big thing because I looked at all these guys at the table I was sitting at and they're all in their late 30s, majority of them or mid-30s. I'm like, I realized okay, I'm only 23, I've still got a long time to go. I think the other things would be obviously they all work extremely hard. They're at a point where all their businesses have a good amount of leverage and they've got team and things like that. So that's definitely a big thing that I learned. But the final thing that I think it's so important is they all have an accumulation of skills. So really, really good skills all across the board that all make money. Client success systems, marketing, sales, team operations, finance. These are the skills I'm optimizing for over the next couple years. Because the business that I've created is not really a business. I like to talk. I talked to a multi millionaire mentor of mine recently. I'm well aware that it is literally an atm. It's not a real business, you can't sell it, it's all attached to your personal brand. So it's just a constant cash flowing thing. But where I think the real money is of what I've observed is learning that accumulation of skills and then taking it from our world, the coaching world to a traditional world and converting those skills into real world businesses that are classes boring but majority of businesses aren't the level of sophistication that the coaching industry is in. When it comes to sales, when it comes to marketing, when it comes to fulfillment in our industry it's like get 20 book calls the next week like that. These are types of offers that you make. Whereas like if you do that with a traditional boring business, you can 2 or 3x the business really quickly. As long as you know the good marketing and sales systems.

Yeah, yeah, it's definitely like that broader skill set to grow and I think the consistency is a big thing and not Getting distracted by the thing for sure. Like that's like my biggest takeaway. If I look back at the last three or four years and look at all the little projects we start on the side to try and grow it faster, all failed. But the thing that we're really good at, the subscription business, doing a good job at the thing and keep growing and just pounding that day after day after day, that's the thing that grows. And not getting distracted, I think is the thing. So many people just like, they jump too, too much. They do something for six months, they go, they get bored of it and they're just probably just around the corner from actually getting wins. But they're too impatient. And I'm very impatient. Like just the most impatient I can ever meet. But I think like that's where for whatever reason, just being stuck and just so, like just so aggressive at doing the thing and making that better over time, that's the thing that compounds. And usually, I mean, you've done it in a year. I mean it took us three years to really get the hockey stick.

Yeah.

But once you get there, it's exciting.

But the thing is, looking at the years previously is what's attributed to that hockey stick growth. It's like four years full time in sales just doing that and thousands of hours of study at it and just getting really good at the one thing. And even from like 16 to 18, I had that same problem where I did a marketing agency flopped. I did an E commerce business flopped. I tried to get into crypto flopped. I tried affiliate marketing, it flopped. Tried Amazon, FBA flopped.

So it's like no one sees all that.

No, they don't. No they don't. Like it's, it's the years of suffering until I think it's the, the law of accumulation, which is a really big thing to focus on financial success or success with anything is the accumulation of hundreds and thousands and tens and thousands of small little actions over time that nobody ever sees or appreciates 100%. It's the sending the emails, it's the study, it's the sitting at home, it's all the sacrifices that accumulate at once. But everybody likes to look at the. I talk about this in YouTube videos quite often. Everybody likes to look at the success now, but like not the years of just long term delay gratification.

Dude, I totally get that. And it's never just the one thing. I think like in the past I've gone, if we can just raise this money, if we just get this investor on board, if we just get that client. If we just launch this product, it's never that. It's the consistent 1% day after day after day after day that compounds and grows. It's never the one thing.

Yeah, it's always the accumulation of the small actions, the small activities. But the reason why that's so difficult to predict and continue and persist with is because it is that long term duration thinking. Like, I know we're at exactly where we want to be at with the business and it's really exciting to what that's going to look like over the next six months to a year. Because I know how things compound and go really quickly. Especially looking from when we started it back in April last year when I was like, I don't think anybody's going to want to listen to me. I don't think anyone's going to want to learn from me. I don't think this will work at all to now where it is at now. It's, it's powerful.

It's exciting, man. So what do you do with the cash? When are you investing crypto? We spoke about crypto.

Yes, yes, we are definitely investing in crypto at the moment. Yeah, I put 50k actually. No, I put like 60 or 70k in when you put 50.

Nice. Yeah, yeah, nice.

Yeah, yeah. Because I had a couple friends that recommended to me that they're like, yeah, this is. I saw a couple of my friends are really successful. I say, yeah, like it's, it's really good right now. So yeah, it took me about six to eight hours to put all that in. But it was really good because everything was set up in Dubai. Infinitely easier. I could put 22, 23K in one transaction. Yeah. And not really have an issue. Yeah. Which was really, really good. And I could use Binance and just decent exchanges to get that done pretty smoothly. So that's all sorted out. Dabbling in a bit of meme coins here and there, but more of, as a good friend of mine puts it, the, the passive meme coin investor rather than the active looking at the deck screen charts, looking at meme coins all day. Just pick a good ones that you can build some bit of a decent thesis around and then just have a plan for it and a strategy and just wait.

Yeah, that was.

Awesome, man. Any final tips or things that you just recommend anyone that looking to maybe to leave what they're doing now that want to get started in sales? Like what's the, what's the sort of advice you give to someone?

I think if it Was if there's one main thing besides sales, leave your hometown, go somewhere else. Because you're always going to be limited by what the people that you've grown up think of you and know of you. The same comfortable, comfortable thoughts, actions and behaviors. Like it's always going to be the same if you stay in the same environment. So I would strongly suggest if you're looking to do something different and you're looking to create a bit of life yourself, move towns. That was massively transformational when I went from Tasmania to Gold coast and Gold coast to Brisbane and obviously Brisbane to Dubai and Bali and these other places. And then if someone's looking to start their own business, get in sales, that type of stuff. I think the biggest thing comes back to the point that we, that we spoke about earlier, which is consistency and long term delay gratification doing the same thing over and over and over again till you get completely sick of it. Like it should be. You should be willing and okay to not get the results that you need for six months, a year, two, three years, as long as you go all in. I've never seen somebody fail doing it. Make sure that you make the right precautions. And obviously it's not necessarily going all in if you have a plan B, but I would say that's truly where the magic happens. At least it has for me.

Brilliant, man. That's awesome, dude. How can people find you where you are online and if people want to get started with sales, show your stuff.

Yeah, sure. So obviously my YouTube channel is just Connor Healy. So C O N O R H E A L E Y We'll pop it in the bio description and our Instagram it's just Connor Healy underscore and you can, you can find me there and we can chat.

Awesome, man. Well, thanks so much for coming on, man. I know you're a busy dude and off to the Gold coast this week, so flying around. But thanks so much for Find a Time man. And yeah, hopefully a lot of the listeners enjoy this.

Of course, bro. Thanks for having me.

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