Ben SimpsonNavigating the world of crypto with confidence & expertise | Founder & CEO of Collective Shift

Bitcoin first. Layer 1s second. Then a smart mix of DeFi, AI, and memes depending on risk #crypto

Name: Bitcoin first. Layer 1s second. Then a smart mix of DeFi, AI, and memes depending on risk #crypto
Uploaded: 2025-09-02T23:53:01+00:00
Duration: 1 min 8 s
Channel: Ben Simpson
Description: Ben Simpson (creator) explains how he would structure a $250,000 crypto portfolio. He opens with credibility claims (nine years in crypto; his research…

2 Sept 2025 · 1 min

Watch on YouTube

1:08

Ben Simpson (creator) explains how he would structure a $250,000 crypto portfolio. He opens with credibility claims (nine years in crypto; his research firm generates about $1M/month) then recommends a heavy allocation to Bitcoin (long-term, at least 50%—he personally holds ~70%), ~20% to Layer-1 blockchains (Ethereum, Solana, Sui and revenue-generating projects like Hype), and the remainder to higher-risk sectors (DeFi, AI, and meme tokens) depending on risk tolerance. The advice is framed for investors seeking to grow a $250k holding toward larger goals.

Questions this video answers

$250,000

Nine years

About $1,000,000 per month

At least 50%

Close to 70%

Chapters

This is how I'd structure a $250,000 crypto portfolio today if I was investing. How and why should you follow me? I've been in this place for nine years. My millions of dollars in crypto. My crypto research company collected shift does a million dollars a month. And we literally help clients around the world with their crypto portfolio. And we're completely independent right now. Number one is you need to stack Bitcoin. So many people just disregard Bitcoin. They think it's old. It is compounding 100% annually every single year. Stack your Bitcoin. That is a long term play for me. It's at least 50%. I currently have close to 70% my portfolio in Bitcoin. Then the next 20%. And I say this all the time, less than Layer ones. Layer Ones is the app store of Web3. All right. This is where all the VCs invest. These are the likes of Ethereum. Ethereum's dealing at all time highs. Sui's pumping. I got Solana, which is the Ethereum competitor. And recently a big winner for us has been Hype. Hype hit all time highs yesterday. Hype is a derivatives platform that generates revenue. We invest in the fundamental projects that actually generate revenue. I would be looking at least 20% allocation layer one space. Our final space is allocated to defy means AI. Depending on how much risk you want to take. Those are the sectors that we think are going to have the biggest payoff. I don't go too far down the list outside of that because I don't really need to have the risk. And and for those clients I work with that have $250,000, usually they are because they're diversifying and trying to grow that into maybe seven figures one day and that is how I think they should do it.