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Ben Simpson argues that crypto investing follows a four-year "super cycle" tied to Bitcoin halvings and that money is made in bull markets by preparing during bear markets. He presents Collective Shift metrics (total crypto market cap, stablecoin supply, altcoin dominance), evidence of low retail activity and high long-term Bitcoin holder accumulation, and links central-bank liquidity to crypto rallies. He recommends a three-part strategy for the next halving-driven bull market: dollar-cost-average accumulation now, stay informed through the cycle, and plan concrete exit/profit-taking rules.

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