Bill Canady says mid-size companies waste money running three separate CRMs and a pricing tool that contradict each other. Keep organizational layers to five or fewer between leadership and the person touching the product, especially at $200 million revenue, because each layer slows decisions and adds cost.
3 CRMs, a pricing tool, and a spreadsheet that disagree. We've got them all. Go in there, get rid of them. 9 organizational layers. Count the layers between you and the person who touches the product. If it's more than 5 in a $200 million company, you're paying for translation. I was talking to a fella earlier and they've got 11. And, you know, there's good reasons how they all get there, but there's no good reason to keep them. They're not adding value. They're slowing it down. They're making you less nimble and you're paying for the privilege of it.
