Bill Canady outlines a 100-day strategy for profitable growth: set a clear goal, create a concrete strategy, then execute through new organizational structure. After that, build a 3-to-5-year plan you revisit annually. Throughout, use 80/20 focus to optimize resources on your most productive customers and products.
Recall that earlier we laid out the process for creating and acting on a 100-day strategy for positioning the company to earn the right to grow. After those first 100 days, the strategy must be amplified and expanded for the long term, guiding 3 to 5 years of profitable growth. During these 3 to 5 years, the strategy is reformulated annually, a course of corrections and other changes ranging from minor adjustments to major realignments. Recall from earlier videos that the first step in this first 100 days is to set a goal, identify what needs to be done to The second step, creating the strategy, is how to actually reach that goal. During the first 100 days, the short-term purpose of step 2, creating the strategy, is simply to get the company to step 3, in which the execution and operational leadership puts some meat on step 2's strategic bones and gives the business a new structure going forward. The structure aims to accelerate the application of 80/20 by optimizing focuses on the most productive segment of the company's customer base and product offering, thereby driving profitable growth.
