Most companies analyze data problems endlessly instead of fixing them. Use AI to find who isn't entering information, then change their behavior through incentives. Sales reps with base salaries are more likely to actually fill in the data.
That analysis capability is where most companies are starting. So unless you're going to go in and this is the hard thing, is to implement a new process where people have to change their behavior, that's the hardest. You can start with analyzing the data and what's the best data, what's the worst data. So you can actually use AI to find the worst data. Where are we? Where do we have holes? Who's not entering their information? And I would go and prioritize the people that are not entering your information. You, it, look, it's different if they don't get paid a base salary, right? If, if the, if you have any sales rep that is getting paid a base salary, you're paying them to enter all that information.
