These videos are the same BUT one got 173 times more views?
10 Sept 2024

Two nearly identical videos got wildly different view counts. The difference comes down to the title. Specific, outrageous titles pull 173 times more views than generic ones.

Two nearly identical videos got wildly different view counts. The difference comes down to the title. Specific, outrageous titles pull 173 times more views than generic ones.
These videos are almost identical, but the one on the right got 173 times more views due to a single strategy that anyone can do. The video on the left combines purple and sapphire into a single color named blueberry. Sounds pretty cliche, but the viral video uses a technique that all popular businesses outrageous titling. Car companies like Honda will never call a car gray or silver. They use specific adjectives like crystal, black pearl or obsidian Blue pearl. You can see this workout video following the same rule how you can build a monstrous upper back. That hook got him 11 million views in the viral video. He named the paint Atomic Tangerine, which makes viewers curious. Is that even a real color? Did they just make it up? So how can you apply outrageous titling to go viral? Let's say you make food content and you want to show off a recipe. Don't just call it cooked chicken that sounds as bland as it probably tastes. Hook viewers in by calling it juiciest, crispiest chicken you'll ever have.