Bryan Wisotsky argues that businesses invisible to AI assistants like ChatGPT and Perplexity are invisible to customers. People now ask AI for recommendations instead of relying on networking. Client acquisition will come from AI referrals, not handshakes.
I'm Bryan Wisotsky, founder of Sky SEO Digital here in Miami. Networking still matters, but it's not enough anymore. Today, people don't just ask friends, they ask AI. ChatGPT, Google AI, Perplexity— there's so many options. If AI doesn't surface your business, you're basically invisible. That's why AI referrals matter. Your next client may come from a prompt, not a handshake.
Big Budgets Don’t Always Win in AI Search | The Opportunity for Small Businesses
