Bryan Johnson calls himself a professional rejuvenation athlete and has been sharing his Blueprint health protocol for free for a year. People found it too complex, so he built a product to make it simpler and actually usable.
So I started calling myself a professional rejuvenation athlete. Because you look at LeBron James, he goes to bed on time and eats his vegetables. People are like, amazing. I start doing it, people are like, this dude's whack, but what's wrong with him? Yeah, it's been public for almost a year now. Anybody can post for data. I am actively helping people. I've shared the entire thing for free. I did blueprint for two years. No one cared. And then people said, I want in, but it's way too complicated. Like, it needs to be easy. I don't. I can't think about it. And so I've developed a product so people can do it.