Bryan Johnson compares health advice to competing religions, each claiming exclusive truth. His company Blueprint aims to build the single best data-driven wellness program by measuring outcomes instead of relying on opinion, and invites anyone to challenge it with data.
Health and wellness is a lot like religion with the Bible. Hundreds of religions are robustly supported saying that they're God's true and only. And the same is kind of true with health and wellness. There's so many different things you can do for health and wellness, and no one really knows what's true. So most people look at it and say, like, I don't know, does anything even matter? And what we're trying to do with blueprint is to say we're going to create the number one best wellness program ever created in history, and we're going to do it with data. Now, if somebody wants to beat us with data, amazing. Now the public has two options to choose. What we're trying to do is pierce through the noise and say there are options better than others. And blueprint is not to say it's the only option. It's a version. But we're trying to create this competitive disposition that if you want to be in the game of health and wellness, show the data results are the only thing that matters.
