This YouTube podcast episode (Blaze PR Podcast 478) features discussion about practical AI use in corporate communications. Speakers describe using tools like ChatGPT for fact-finding, analyzing long corporate backgrounders, drafting press releases, and soliciting AI-generated perspectives. The conversation notes uneven adoption—some companies embrace AI and host AI experts/workshops, while others remain hesitant or unaware.
Chapters
We're using it and we're seeing it in different ways for, you know, fact finding or, you know, going through especially like the long corporate backgrounders or these long misses that you write for clients, being able to throw it into the ChatGPT but have them look at it as well and have, you know, the AI give you a different perspective. It's interesting to see how it's being utilized and not being utilized. Some of it is nothing yet or we're afraid of AI or I don't, I don't want to use it yet, but it's happening. I like to use it for sitting and write this, you know, press release and you share with people and you're like, okay, does this make sense? And being able to run, have it run through and have that AI sort of point of view on it and get some feedback and does it make sense? Is there different aspects? There's enough companies that are offering like, hey, let's take a time out for the day, let's have an AI expert come in and speak to what we could or should be doing that's coming. I think it feels like it. But yeah, everyone is sort of in their own little their box and they're doing their spreadsheets and they're doing their emails, but the AI part hasn't hit them yet.