Ebert Glober | Confidence Isn’t Magic — It’s a System

My CEO asked me back in the days, like, where does the confidence come from or the certainty to make certain decision? I said, well, ultimately, we're humans, we're all in the business of communication. And if you want to understand how to best communicate, then you got to start with the philosophies, the psychologies, and the, you know, sociologies of it all. And that's kind of where my background comes from. That's really where I studied. I studied communication science, and those were all, you know, fields or majors that I had. And coming from that, I just asked myself, well, if you're going to be operating in a human environment, how are you going to apply those human rules and guidelines to build a business? And so, you know, I often refer to myself as a human systems engineer, which is where my tools come with the humanities or the human sciences. And having used that to then say, okay, how can this work best in terms of how people work best with each other? So that is the first principle. And then around that we've built the systems, and then coincidentally, there has been so many overlaps. And so to create a little bit of, let's call it uniformity, or give people a little bit of a better handle on what we're talking about, we would borrow terms from these, let's call it industry standardized systems. But I would go as far as to say 80 to 90% of the time, if you're going to come and look at what we do under that term, it's not the same thing.